Get to know me

Hello, Fairytale Fans!
 
I'm Alyssa Andrews and work in the Marketing Department at Fairytale Brownies. My official title is Sales and PR. In addition to the obvious, I am Co-Founder Eileen Spitalny's assistant, I research new Fairytale products, coordinate donations, and maintain our KaBOOM! partnership.

I have a journalism background so I'm naturally "nosy." I make it a point to know as much as I can about all things Fairytale Brownies, so if you have any questions, just ask!
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Pumpkin Spice Fudge Brownies Are Just Weeks Away From Debut

fudge browniesOoh!

Aah!

You're killing me.

What IS that?

Mmmmm!

Oh, that is the bomb.

What a pleasure to hear people's reactions to tasting Fairytale Brownies' new Pumpkin Spice Brownie at a recent trade show in Long Beach, Calif. The new seasonal brownie debuts Sept. 2 and we gave show attendees a sneak preview.

Overall, the reviews were positive. On the first day of our show, we only had one person say he didn't care for the new flavor. He not only didn't care for it, he passionately said, "I hate it."

He brought his wife back with him to our booth on the second day and told her how much he hated the fudge brownie. He wanted her to sample it and give her opinion. She tasted it and loved it.

I get it. Not everyone likes pumpkin. Not everyone likes chocolate either. I can't imagine why, but to each his own. Personally, I LOVE pumpkin. I can't wait for the season of everything pumpkin to return. And now that Fairytale will have a Pumpkin Spice Brownie, I couldn't be happier.

Our Pumpkin Spice Brownie doesn't...

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Keep bag lunches exciting with Fairytale gourmet cookies, Magic Morsels

Now that children are heading back to school, parents are looking for ways to keep lunches exciting throughout the whole year.

Adding a gourmet cookie, or Magic Morsel to any lunch box might do the trick.

Fairytale Cookies are baked in six different flavors - Double Chocolate, Coconut Walnut, Toffee Chocolate Chip, Caramel Pecan, Mint Chocolate, and MY favorite - Peanut Butter.

Magic Morsels also are baked in six different flavors - Caramel, Chocolate Chip, Cream Cheese, Original, Raspberry Swirl and Walnut.

Each treat is individually wrapped for freshness. Between the gourmet cookies and the Magic Morsels, you've covered 12 days of lunches. We also have six flavors of blondie bars and 12 flavors of snack-sized Sprites... that's 18 MORE lunch box days! If you think about it, we can cover the whole month with our flavor varieties. All you need to do is reorder the fudgy treats when they're gone.

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Send brownies to your cousins for their special day

I grew up in a large Italian family in small town in northern New York. We seemed to be related to everyone.

cousins day, gourmet brownies, send brownies

The good thing about having a large family was being able to spend time with my cousins. It didn't matter whose house we visited - theirs or ours - there always was someone to hang out with and always something to do.

gourmet brownies, send browniesDid you know that July 24 is Cousin's Day? Now you have an excuse to send brownies to your favorite cousins to let them know you're thinking about them.

July 24 also is National Tequila Day. Because I like tequila, my perfect Cousin's Day would be to hang out with my cousins, eat gourmet brownies and drink tequila.

It would be a magical day. :)

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Serve Pecan Blondies in Celebration of National Pecan Pie Day

blondie

Pecan Pie. Yes, it's normally a Thanksgiving Day dessert, but we're thinking about it in July because July 12th is National Pecan Pie Day.

If pecan pie isn't on your list of items to bake in July, you might want to save time and order a food gift of buttery brown sugar bars from Fairytale Brownies.

A Fairytale Brownies Pecan Blondie tastes so much like pecan pie, you might as well top it with vanilla ice cream and dig in. I believe Fairytale's Pecan Blondie recipe is so close to tasting like "real" pecan pie that the only ingredients missing are corn syrup and bourbon...

Hmm. Forget the corn syrup. But you might want to drink the bourbon by the pool while you savor your Pecan Blondie.


 

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Stay Cool Through Dog Days of Summer With Gourmet Brownies

gourmet browniesAccording to the Old Farmer's Almanac, July 3 marks the beginning of the Dog Days of Summer because it coincides with the rising of the Dog Star, Sirius. Although the rising of Sirius doesn't affect the weather, temperatures seem to climb as well as our cravings for frozen treats.

Our Fairytale Brownies buddy, Chuy, isn't concerned about the Dog Star or the weather. But he is serious about gourmet brownies... and buttery bars... and, of course, chewy "chuy" cookies.

Chuy recommends using Fairytale Brownies treats for all of your summer desserts. Store fudge brownies, cookies and bars in the freezer and thaw as needed. (Some customers enjoy our products frozen!) Serve Fairytale Brownies treats by themselves or as a part of a frozen confection like an Ice Cream Sandwich or Ice Cream Sundae. Or create a brownie trifle, a brownie parfait, or a brownie pie.

Keep cool through the Dog Days of Summer with gourmet brownies from Fairytale Brownies.

 

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Fairytale Brownies offers free shipping on select special occasion gifts

It's officially summer! Although temperatures might not seem to be cooperating in your neck of the woods, here in Arizona, the sun is burnin' bright. Most of our Fairytale Brownies customers know that once our temps consistently reach 100, we charge an extra $2 to ship each gift with reusable ice packs and Styrofoam insulation. But for a limited time, we are offering FREE SHIPPING on select special occasion gifts.

Are you having a July 4th party next week? Order your gourmet brownies now. Is someone having a birthday? Send a brownie gift with free shipping. Need to thank someone or congratulate them? Free standard shipping.

It's important to plan accordingly. During the summer months we only ship Monday through Wednesday (standard delivery) so that brownie gifts won't sit in a un-airconditioned shipping warehouse over the weekend.

When you receive your fudge brownies, the ice packs will be melted and the brownies may be warm and soft. This is normal. Put the ice packs in the freezer and...

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Graduates: Send fudge brownies to those who helped you get through

So many of us have family and friends who will be graduating from high school and fudge browniescollege this month. Ceremonies and parties to attend, gifts to purchase. As they leave behind the past and ready for the future, I believe they should thank those who encouraged them during the challenging times with fudge brownies.

Whether it's a teacher, friend, relative, or co-worker - a sweet treat for all of the times they made life a little sweeter is a fitting gift.

 

 

My son will be graduating from dental school next week, and of course, I am extremely proud of him. He has worked so hard to achieve his goal. Although these past four years have been the craziest roller coaster ride he's ever experienced, the one thing we noticed is the same mentors, friends and associates who always are by his side ready to help him through.

Theirs a lasting bond, and should be celebrated. My son has placed his order and the gourmet brownie gifts will ship in time for graduation on Friday.

I hope he ordered a little...

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Remember your favorite service person with Patriotic brownies for Memorial Day

send browniesMy son has always wanted to be a pilot. Except for an obsession with cooking shows, and my pots and pans when he was 2, he's always loved everything about flight, planes, jets, and the military.

Although I'm extremely proud of all that he's accomplished, and thankful for his service to our country (U.S. Air Force), like any Mom, I miss him terribly. Because he's stationed 6,000 miles away, I can't just hop on a plane and pop in for a visit. So we Facetime and email, and I send brownie care packages whenever the mood strikes.

brownie care packagesMemorial Day weekend is coming up. Whether you remember your favorite military person with a Patriotic gift from Fairytale Brownies, or order brownies for the party you're having in the back yard, we've got Memorial Day covered.

Fairytale makes it easy to send brownies - we ship to APO/FPO addresses.

But don't forget to send extras. They WILL share.

 

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Judging Junior Cupcake Challenge Creates Challenge of Its Own

fudge brownies

Providing fudge brownies for 40 bakers entering a local Junior Cupcake Challenge was the easy part of Fairytale Brownies participating in last weekend's event, After all, it's my job to spread joy through gourmet brownies!

Then I was asked to be one of the judges for the 8- to 12-year-olds, and I thought, "How fun!"

It WAS fun.

The girls were separated into eight teams. Each team chose a cupcake flavor and created their own topping design to present to the judges.

They were baking a dozen cupcakes, but the bakers only had to present four perfectly finished creations to the judges.

Although they were given the recipes for both chocolate and vanilla batter, the teams were free to change their cupcake flavor using any of the "secret ingredients" from the table set up nearby.

Teams were given points for creativity, originality, teamwork, taste, plating and appearance.

As I observed each team, I noticed how well they all worked together. Even when they ran into problems - the batter wasn't...

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Thank your favorite teachers with gourmet brownie gifts from Fairytale Brownies

We all remember a favorite teacher or two from our school years. The characteristics that made them our favorites are as varied as our personalities - encourager, listener, communicator, caretaker, challenger, joker. Those teachers influenced who we are today.

gourmet brownie giftIf you have children, you probably recognize the influence teachers are making in their lives. May 5-9 is National Teacher Appreciation Week. Why not thank those teachers with a gourmet brownie gift from Fairytale Brownies?

The Thank You 8-Sprite Favor ($16.95) is just the right size to send those thank-you thoughts. Eight different fudge brownies are individually wrapped and tucked inside the gift box, so the teacher can snack at recess, lunch... well, whenever the teacher pleases.

Are you still thinking about your own favorite teachers? If you know where they are, you might want to surprise them with a gourmet brownie gift as well. Chances are, if you still remember them, they might still remember you.

(Sending a virtual thank you...

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