Fairytale Babies!

Thursday, September 2, 2010 by Melissa Eisenstein
This has been an extremely eventful week here at Fairytale Brownies.  As our loyal readers know, one of our Customer Service Team members is having a baby.  Well, she's due anytime now, and we decided to throw her a Fairytale Surprise Party!


Needless to day, any good party here at Fairytale includes the best brownies on earth!  (No, the cake is cake, brownies were later.)  Tanika was so surprised and pleased...and I hope Mackel will be pleased with all the love shown by all our people here, and I'm sure he will be.

On Tuesday, we're kicking our season into high gear with the arrival of our seasonal employees here in Customer Service. They will be here until just before Christmas to help us send brownies, cookies, and all of our other corporate food gifts for the holiday season.  We have one who is with us for his fourth season, and has started with us already!  Welcome back Tony "The Confrontation" Sanders!   

As a side note, Rosh Hashanah will commence at sundown on September 8th this year, so, Happy New Year!

Fairytale Brownies prepares for the holidays in September

Wednesday, September 1, 2010 by Alyssa Andrews

It's September! Sixteen weeks from today is the Wednesday before Christmas. How's that for time flying?

No need to panic though. Fairytale Brownies has everything you need to guarantee your gifts will be well received. New tower gifts, new gourmet cookies, new gift bands, new truffle flavors - the hardest part of purchasing will be deciding who is getting what new gift!

Personally, I like the tower gifts because they include a little bit of everything we bake - brownies, Sprites, Magic Morsels and cookies. I love to reuse my boxes so once the fudge brownies are gone, something else will fill their place.

September is also is the month when our retail store goes back to winter hours. Beginning Tuesday, September 7, we will be open from 8 a.m. to 5 p.m. Once the holiday season officially begins in December, we will be open Saturdays, but until then we are on a Monday through Friday schedule. Find our address and retail store hours here!

Although most of the country is enjoying some cooler temperatures, Arizona still is experiencing high 90- to 110-degree temperatures. Fairytale Brownies will continue its practice to ship all gifts in an insulated box with cold packs Monday through Wednesday. October soon will arrive with cooler temperatures and our regular Monday - Friday shipping schedule will resume. Getting brownies delivered or cookies delivered is easy! 

Hmm. All of this talk about the holidays is making me want some hot chocolate. Who has the marshmallows?

I LEFT MY BROWNIE IN SAN FRANCISCO!

Saturday, August 28, 2010 by Eileen Spitalny
We are thrilled to share that you can now buy gourmet Fairytale Brownies in Original, Toffee Crunch and Cream Cheese Belgian Chocolate brownie flavors at Farm Fresh to You inside the Ferry Building Marketplace in San Francisco, CA. http://www.ferrybuildingmarketplace.com/farm_fresh.php 

Farm Fresh to You store is an amazing store with local organic produce and they have a CSA (Community Supported Agriculture) for those of you living in the area. We are so happy to share our locally produced family recipe of fudgy chocolate brownies as part of their gourmet grocery offerings. If you're not in the San Francisco area, don't worry! We are located in many retail locations throughout the Southwest. Visit brownies.com, or click this link to find our other retail locations: http://www.brownies.com/customer_service/ca_locations.aspx

They sell the best brownies in the world... What is Fairytale Brownies?

Wednesday, August 25, 2010 by Alyssa Andrews
Every month during the off season, Fairytale Brownies team members gather for an all staff meeting that includes lunch and a celebration of staff birthdays and anniversaries. For the last few months, we've been reviewing each department's duties and procedures. We call these gatherings, "Learning Lunches."

The Marketing Team (Catalog, Web, PR, Corporate Sales and Wholesale) shared its procedures today with a friendly game of Fairytale Jeopardy!

Emcee Eileen (pictured in top photo) read the clues from five Marketing categories (Fairytale Potpourri; C's The Day; Around The World; Sell, Sell, Sell; and It's In The Mail) while three different teams vied to answer with the most correct questions.



Team Brownie:
"Around the World for 100, Eileen."
Eileen: "Also known for its beer, this European country produces the fine chocolate we use in our brownies."
(A bell rings.)
Eileen: "Team Sprites, your answer?"
Team Sprites: "What is Belgium?"
Eileen: "That is correct!"

Donna and Leslie are pictured here cheering Team Sprites's correct answer.


Some of the answers were a little tricky, so our Marketing Judges were called upon to determine a question's correctness. You can barely see our judges, Kari and Holly, way in the back of this photo.

The first-place team received mini board games for each member, while second- and third-place teams received "lovely" parting gifts of their own.





Coming Soon: Fairytale Cookies!

Tuesday, August 24, 2010 by Kari Gayes
I know we've posted about our soon-to-be-launched Fairytale Cookies before, but I have to share some of the feedback we've gotten from early tasters. These new cookies come in two flavors (Double Chocolate and Caramel Pecan), and come in the same gift packaging as our gourmet brownies, so you can have your cookies delivered the same way you send brownies.

A bunch of our local Phoenix friends  tasted the new cookies last week at Buzzcation, and have been tweeting their reviews ever since. Thanks for all the kind words, everyone!

@Littlebitofmoni - I am finally eating my @ftbrownies Double Chocolate cookie from #buzzcation, and it is muy delicioso!!! Perfectly sweetened, great texture..

@JRFox10 - holy cow that chocolate cookie you gave out at #buzzcation w/ @districtkitchen was one of the greatest treats eva!!

@erinjohnston - I can't even believe how good this cookie is. Wow.

@lafinguy - Just have to say, I had @ftbrownies double chocolate cookies with my coffee this morning and they were FABULOUS! (my kinda coffee cake)

@paulvalach - mmm mmm mm JUST opened a caramel pecan cookie from you,, WOW moist and deeee...lish...

@CordMoorhead - I do have to say, those are some very tasty cookies @ftbrownies Looking forward to seeing them in the next catalog.

@DankaMarketing - umm yeah. i MAY have killed the entire chocolate cookie before i got out of the parking garage.


*Get ready, cookies are coming Sept. 8th!
*

Triple B: Beer, Brownies & Buzzcation!

Monday, August 23, 2010 by Hilary Lee
Last Thursday, Fairytale Brownies participated in Buzzcation (Buzzcation is mostly a networking and happy hour event attended by local media and professionals) at The District Kitchen, Sheraton Hotel in Downtown Phoenix. The event was a fundraiser to help raise money towards our KaBOOM! playground build scheduled for April 2011. The event had over 200 attendees and raised over $1,500 towards our fundraising goal!  

Fairytale Brownies was there armed with brownie gifts donated for the raffle and with hundreds of gourmet brownies and new cookie flavors for attendees to indulge in. We asked attendees to try our new Caramel Pecan Cookie and Double Chocolate Cookie and then tweet about how they liked them. We had an overwhelmingly positive response to the new cookies and are very excited for their debut in a few weeks. 

Altogether, Buzzcation was a great way to support a fantastic cause and have fun with Phoenix locals! If we had the chance, we'd most definitely do it again! Below are some pictures of the event.


Alyssa (Fairytale Brownies PR/Marketing), Hunter (Fairytale Brownies IT), and Hilary (Fairytale Brownies Web Designer) taking a rest toward the end of the night. Alyssa counted up the donations and we grossed over $1,500! Great thanks to Buzzcation and to all who donated!!


Jo (Fairytale Brownies Customer Service), Lisa (Fairytale Brownies Corporate Sales), Hilary (Fairytale Brownies Web Designer, and Michelle (Fairytale Brownies Accounting) having a great time together! 


Our new cookies ready to be sampled! We asked attendees to tweet with our @ftbrownies Twitter handle on how they liked the new flavors!


Daphne Monroe of ABC15's Smart Shopper stopped by too! (photo courtesy of Christopher Stark www.BauhasPhotography.com)


Lars, Yvette, and Mike - the creators of Buzzcation! (photo courtesy of Christopher Stark www.BauhasPhotography.com)


Happy Buzzcation attendees! (photo courtesy of Christopher Stark www.BauhasPhotography.com)


Alyssa (Fairytale Brownies PR/Marketing) thanking attendees for their generosity! We raised over $1,500 towards our KaBOOM! playground build goal! (photo courtesy of Christopher Stark www.BauhasPhotography.com)

Fairytale Brownies on the road!

Thursday, August 19, 2010 by Kim Silva
My husband and I are getting ready for our annual road trip through New Mexico and Southwest Texas.  We typically go every year to get our annual supply of green chile from the Franzoy farm in Hatch, NM and to visit our favorite spots along the way, many of them well known foodie favorites.  It's a great way to make friends on the road, and to create life long raving fans!  I've already had a few of these gourmet gurus contact me to make sure I don't forget the fudgy chocolate brownies.

This year I am even more excited to be able to take samples of our new Fairytale Cookies (Pecan Caramel and Double Chocolate).  These precious little cookie gems will be making their debut in early September, so it's perfect timing to be able to introduce our family and friends to the newest gourmet treats from Fairytale Brownies.  We just received our packaging materials and the bakery is beginning first days of production, working out any last minute kinks in the cookie process.  In fact, we're already working on some new cookie flavors that we're hoping to introduce in early Spring. . . . Of course, we're also thinking of other special bakery treats we can add to our line, including new flavors of brownies and truffles.   What a joy to be part of the newest gourmet endeavors for Fairytale Brownies!

What's the buzz? Beer, Brownies, Buzzcation at The District

Wednesday, August 18, 2010 by Alyssa Andrews
I just want to remind everyone about the event Triple B: Beer, Brownies, Buzzcation happening Thursday at The District American Kitchen in Phoenix.

Bring your appetite for food, beverage and gourmet brownies because there will be plenty available beginning at 5:30 p.m. A suggested $5 donation at the door will go towards Fairytale Brownies' (and Aerotek) playground project with the nonprofit KaBOOM!

The District has reserved the wine bar room for for all buzzcation participants, and the house DJ will begin playing tunes around 7 p.m. Happy hour appetizer and drink prices will be in affect all night long.

 
Bring extra cash or your checkbook to purchase $2 raffle tickets for the following prizes: Two fudgy brownie gift towers from Fairytale Brownies; gift certificates provided by @BarterGroupAZ to Campus Flowers, Greene Video, Organic Cleaners, Az Powerchutes for 2 people, and a Hot Air Balloon Ride; a gift certificate to Famous Dave’s BBQ courtesy of @charshaff; and dinner for two at The District American Kitchen, from @DistrictKitchen.

Each person leaving The District for the evening will receive a Chocolate Chip Sprite and a NEW Fairytale Caramel Pecan or Double Chocolate cookie. We would like for you to tell us what you think of the cookies by tweeting @ftbrownies or commenting on our Facebook page. We LOVE feedback!

Come join in the fun while helping raise funds to build a playground for disadvantaged children in the Phoenix area.

 

 

Best Brownies for a Thank You Gift

Tuesday, August 17, 2010 by Kari Gayes
My husband and I have had a contractor in our house the last couple of weeks remodeling our master bathroom. I am ecstatic that he is almost done with the renovation, and want to give him a little extra treat to thank him for his hard work. Of course this means he will be getting a some deliciously fudgy Fairytale Brownies! In my experience, gourmet brownies make a very memorable thank you gift, and I want him to remember us. We have another bathroom we'd like to freshen up a bit in the next few months, so I think a delicious brownie gift will help remind him how much he enjoyed working for us. :)

Save up to 30% on holiday gifts with early order discounts!

Monday, August 16, 2010 by Hilary Lee
I know it's only August, but it's never too early to think about Holiday Gifts! If you are thinking about ordering early to save money, Fairtyale Brownies has the deal for you! Now you can Save up to 30% when you order your holiday gifts by August 31st! If you're not sure what decadent brownie gifts to order, just place a deposit to secure your discount. Call customer service at 800.531.5209 and we'd be happy to help you get started! Or, you can visit our website, brownies.com for more Volume Discount/Early Order Discount details.

With Early Order Discounts:
  • No addresses or brownie gift selections needed.
  • Just prepay now and place your order when you're ready.
  • We'll help you find the best holiday gifts for your budget and follow up as the holidays approach!


Don't forget to look for delicious NEW GIFTS and delicious new Fairytale Cookies starting September 8th. With Fairytale Brownies, you'll not only be sending the finest all-natural gourmet brownies, but you'll also receive our world-class service. Visit brownies.com/new for a sneak peak at our new gifts coming your way soon! 

Another Fairytale Birthday, and a Little Surprise!

Thursday, August 12, 2010 by Melissa Eisenstein

This last weekend was an extremely eventful one for me.  Not only were there two birthday parties, but as my friends here know, I was surprised by my husband with a trip to Las Vegas!  A second honeymoon...and my kiddo got to have two day sleepover at Grandma's!  She was excited.

The first party was a nice dinner for Cousin Kaitlyn, who turned 9.  She's extremely excited about being in the 4th grade this year, and loooooves Fairytale Brownies.  Last time I was at her house, I left her a peanut butter brownie to share with her little sister.  This time, I decided that it was time she had her own stash, since she's 9 now.  I brought her a Magic Morsel Dozen in all four flavors to go along with the ZhuZhu pet playset we got her.  She was SOOO pleased! 

Her mom was jealous because she loves our fudgy chocolate brownies as much as her daughter does!  Knowing Kaitlyn the way I do, she'll share with everyone, so no problems there!

I brought home another brownie gift for my daughter to take to her second party on Saturday afternoon.  That was for a neighbor/friend of ours whose daughter was turning 11.  Elizabeth was thrilled to take her the best brownies in the world as part of her present.  And I'm sure she was very pleased as well.

As you can tell, I completely advocate the heavy use of Belgian chocolate brownies as great gift ideas, and they work for all ages!  Gourmet brownies = Happiness!

10-Year Anniversary Celebration

Wednesday, August 11, 2010 by David Kravetz
Yesterday we celebrated the 10-year employment anniversary for a number of our team members.  When you order brownies from Fairytale Brownies, remember that there is a dedicated and professional team behind the scenes.  

There were three team members celebrating anniversaries in August.  Kim Brandimarte is our Shipping Team Leader who makes sure that when we ship brownies around the world, everything is packed to perfection.  Chris Corn runs our retail store here in Phoenix and provides gourmet brownies with a warm and welcome smile to our walk-in customers.  Donna Baker is our Controller and she ensures that every time we send brownies, all of the financial accounting is complete and accurate.  We also honored Jen O'Flynn with a belated recognition plaque.  Jen oversees the customization of packaging for our corporate gifts.  She has been a team member for over 10 years.

Fairytale Brownies would not be the success it is today without the hard work and dedication of these incredible team members!  Eileen and I learned early in business that we cannot succeed alone.  We have spent many years building an empowered workplace filled with dedicated, hard working and, most importantly, happy people.  Thank you to all of our Fairytale Team Members!!






















Kim, Chris and Donna celebrating 10 Fairytale years!























Eileen, Jen, Kim, Chris, Donna & David with 10-year recognition plaques




Brownies for better running?

Tuesday, August 10, 2010 by Kari Gayes
I've mentioned before that I volunteer for the American Cancer Society on the Phoenix DetermiNation program in my free time. I tend to bring our fudgy chocolate brownies for our volunteers, runners and walkers to enjoy at our meetings and events. As a result, we have discovered that gourmet Fairytale Brownies make a great pre or post-run snack. Who knew Belgian chocolate brownies could be the secret to a great run?! It turns out the nutritional content of a Fairytale Sprite snack-size brownie is pretty similar to most energy/protein bars on the market, and our all-natural ingredients provide some of the best fuel available.
So next time you need a snack before you head out to run, bike, swim or whatever workout you prefer, try one of these fudgy chocolate brownies and see if it works for you!

Fairytale Brownies, the perfect Birthday treat just in the nick of time!

Saturday, August 7, 2010 by Kim Silva
As I sat at my desk working this week, I remembered that my niece has a birthday coming up and will be turning 3 years old.  I have been racking my brain trying to think of what I might send, which may seem odd to most of you considering I work for the best gourmet brownie company around.  Call me crazy, but it did slip my mind . . . sending brownies that is.  I think it might be because I get so caught up in the daily operations and future initiatives of the company, I just plain forgot that I am a customer too!
 
My niece is having a small party over the weekend so I decided to ship her a Birthday Morsel 24 to share with her little pals.  How lucky am I . . .since I waited so long to think of what to send, I also happened to luck out in that we also have expedited shipping available, so her fudgy chocolate brownie treats will arrive just in the nick of time.  The size of our Magic Morsel brownies are perfect for little ones - I'm sure they will be the hit of the party.

Enjoy your Fairytale Brownies, and Happy Birthday, Little Fia!!

Fundraising with Fairytale - Part Deux!

Thursday, August 5, 2010 by Melissa Eisenstein
Once again, it's an update on our efforts to raise $72,000 to build a playground for those wonderful kids here in the East Valley!
Fairytale Brownies is working with some of our friends here in the Cotton Center to raise additional funds to help with the build.  So far, Alyssa has received VERY positive feedback from many of the businesses here!  Quite a few have volunteered to place donation bottles in their common areas for any spare change donations.  Also, The Barbeque Company, a restaurant serving Cotton Center, is holding a day where a portion of their sales will go to benefit our build.  Date is TBD, but Alyssa will announce details soon, I'm sure!
Also, on September 30th, we are holding a Tweet-Up and open house here at the Fairytale Bakery!  We'll have delicious gourmet brownies available for purchase, as well as our newest products...Fairytale Cookies!  We've been taste-testing them in house, and trust me, they're wonderful and well worth the anticipation.
As an additional fundraising idea, we're also putting together a rummage sale!  Our delicious belgian chocolate brownies will be available there as well.  The rummage sale won't be here at the bakery....the fundraising team is hosting that event at none other than...MY HOUSE!  At this point, we have it scheduled for October 16th, and I'll publish a link to a map & directions once we're closer to the event. 
I hope to see you all VERY soon! 

Show your love with gourmet Fairytale Brownies as after-school treat

Tuesday, August 3, 2010 by Alyssa Andrews

We have a back-to-school tradition in my household that began in 1991 when my oldest son started kindergarten. One by one, my children stand by the front door dressed in their new school clothes and smile so I can take a picture of the beginning of a new school year. Some years they smiled and other years they rolled their eyes, but I have those precious photos that chronicle every year of growth.

This year, my youngest son will have his first day of school and I will not be there to record it - the entire family except him will be out of town. I plan to take his picture when I get back, but in my mind, the photo won't be the same.

For those of you who haven't established a first-day-of-school tradition, try this: Serve Fairytale Brownies as an after-school treat! Place the gourmet fudgy brownies on a plate and serve with a cold glass of milk and lots of love!
 
Every year, one of my Mom friends has served cookies to her children when they come home from their first day of school. Last year, she decided to take the children out for frozen yogurt instead. Although the children love frozen yogurt, they wanted to know where the cookies were. The cookies were just the store-bought variety and not as delicious as a Belgian dark chocolate brownie from Fairytale Brownies, but they were served with "love" and the children knew it.
 
This year, my friend is serving Fairytale Brownies as her first-day, after-school treat. Her children will know they are loved after just one bite of a chocolaty brownie, and they won't even remember the store-bought cookies from the past.

 

On the road with Fairytale Brownies

Tuesday, August 3, 2010 by Alyssa Andrews
I am enjoying the sights of Portland, Oregon, this week, while sending my son off to dental school. 

We left the Arizona desert Saturday and began the 20-hour drive to the much cooler mecca we call the Pacific Northwest. Of course we brought with us the perfect comfort food - gourmet brownies from Fairytale Brownies. The Magic Morsels were a great pick-me-up after the first 10 hours on the road, but we saved some of them for later. Once he's all moved in (we're almost finished), we'll have a brownie break. 

If you're sending your son or daughter off to school, be sure to include the perfect comfort food - Fairytale Brownies.

Customer's Rave about Belgian Chocolate Brownie Gifts!

Monday, August 2, 2010 by Hilary Lee
I just wanted to share some of the great comments and raves that we've had pouring in to our customer service center about our great Fairytale Brownies and our excellent service! Here are some of the best ones from this week:

Fairytale Brownies offers a huge selection of brownie gifts in every price range - the quality is top-notch. My families request for birthdays is that I send birthday brownies! So easy to order brownies online and the shipping is a great value. ~ Stephanie B., TX

Our entire family enjoys the fudge brownies from Fairytale Brownies, and when there is a time for a special treat, we always look to Fairytale. Thank you for such an excellent product! ~ Ruth B., PA

I received Fairytale Brownies recently as a housewarming gift and loved them so much that I'm sending brownies to my Dad for his birthday! ~ Vic J., AZ

Great product! Ordering brownies online couldn't have been easier. I really appreciate the reduced shipping promotion. ~ Mary S., PA

I enjoyed Fairytale Brownies when I received them as a gift. The people I have sent them to raved that they were the best brownies too! ~ June F., IL

Visit us online at brownies.com for more information or to order brownies online! 

Include Fairytale Brownies in your school lunches

Wednesday, July 28, 2010 by Alyssa Andrews
Even though it's the last week of July, in Arizona we are getting ready for our children to return to school. Some area schools are already back in session!

Don't forget to include Fairytale Brownies in those lunch boxes.

Magic Morsels are a perfect bite-sized ending to any brown bag lunch. They are available in Original, Chocolate Chip, Caramel, Walnut and Sugar-free Original flavors.

Need a little larger size option? Try our Sprites - they're 3" x 1.5" and equal to one serving size. Sprites are available in 12 flavors.

Order your gourmet brownies online and they will be shipped to your door. Buy them in bulk without the special packaging and receive an even better price. Just put the spare brownies in the freezer (they'll stay fresh for up to 6 months) and use as needed.

Now that you've got lunches covered, time to focus on back-to-school clothing!