Gearing up for a Photo Shoot

Thursday, April 16, 2009 by Kim Silva
Whenever we have a catalog photoshoot planned, it takes a lot of hard work and organization behind the scenes to make it successful.  We are getting ready for an upcoming photoshoot, which will take place in just a few weeks.  From an Operational perspective, we work closely with the Catalog Team to make sure all the products and packaging materials needed are ready to shoot.  Any new products or recipes scheduled for introduction must be finalized - we typically work on these at least a year in advance, sometimes more depending on the product being developed.  We have a brownie test kitchen on site where we work our fairytale magic to create new flavors and brownie products, just like the brownie truffles we introduced last year.  We are just now finalizing an all natural peppermint (candy cane) truffle for the coming holiday season - delicious!
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