New Gourmet Brownie Gifts for Fall!

We are busy right now at the Fairytale Bakery, gearing up for the busiest time of year: the Fall/Holiday Season. This has always been my favorite time of year. Probably because growing up in Phoenix, it means the temperature outside finally drops out of the 100s. But I also really love the colors and flavors of fall, the fun of Halloween, the delicious food of Thanksgiving, and of course all the festivities around the Holiday season!

We have some great new products coming out this Fall and Holiday season to help you celebrate and enjoy this great time of year! Starting with Fall, we have a new and amazing seasonal brownie flavor coming out: Pumpkin Spice. My colleague Alyssa was at a sampling of this flavor. Check out the response to this delicious new gourmet brownie.

We also have new favor gifts for Halloween and Thanksgiving! Go beyond the candy bowl with gourmet brownies packed in a purple and white favor box with a festive “Happy Halloween” on the lid. And in November, send brownies...

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Gourmet Brownie Gifts are great for all your Fall and Holiday gifting!

We are busy here at Fairytale Brownies, gearing up for the busiest time of year: the Fall and Holiday season! It is the most popular time to send Gourmet Brownie Gifts! Our gourmet brownies, chewy cookies, and buttery bars are a great gift to send to family and friends around the country. We have some exciting new products coming out this year as well!

Make sure you are signed up to receive our catalogs so you will be informed on all our new and best selling gifts! Our Senior Graphic Designer, Erin Kress, recently attended the press check at the Arandell Corporation in Menomonee Falls, WI where we print our catalogs. Let me tell you, there are some delicious looking treats in these books!

That is our new seasonal flavor that you see on the front catalog. Available for purchase beginning September 1 is our new Pumpkin Spice Brownie! I have gotten the chance to try these several times now, and they are my new favorite. If you like pumpkin, you are going to go crazy for these delectable...

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Cookie gift businesses grow out of recession

cookie giftsOur nation’s recent economic challenges proved to be a fertile time for entrepreneurs. We recently read about a pair of growing cookie gift businesses that got their start during the recession.

The stories of Carolyn's Cookie Co. and Kitchen Vixen Cookie Shop warmed our hearts. After all, we started in much the same way. We just wanted to ship brownies and cookie gifts to dessert lovers like us.

According to The Californian of Salinas, California, Carolyn Walker was inspired to transform her mother’s cookie recipes into a business after reading Seth Godin’s book Linchpin. Unlike many cookie gift entrepreneurs, Carolyn’s idea involved selling frozen cookie dough balls that can be kept in your freezer until you’re ready to prepare them.

Meanwhile, the News Miner of Fairbanks, Alaska, introduced us to Kitchen Vixen Cookie Shop owner Jen Krzmarzick. Jen bakes custom cookies, but that’s not all. Her unique angle is that she loves consulting with clients to help make the perfect cookie – by...

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Coming Soon . . . NEW Brownies.com mobile site!

One of the big projects that I've been working on this year is to get a mobile version of brownies.com up and running for our customers. I've been working on this project for over a year, and I am very happy to report that we are very close to launching a mobile version of brownies.com that will work on any mobile device you have. This will be very helpful to our many customers who are subscribed to our email promotions (also newly mobile optimized!) and receive shipping or percent off email offers (if you're not signed up for email promotions, click here to join). They can now click through their email and go directly to our mobile site for a quick purchase!

Additionally, customers who visit brownies.com by finding us through thier mobile devices web search can click on the returned search link and visit the mobile store for easy quick shop. For the past few years I've been watching statistics on the percentage of consumers use their mobile devices to shop online and that number keeps...

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Welcome New Employees to the Team with Brownie Gifts

Starting a new job is an exciting venture, but for some, it can be a stressful experience. Some of our business buyers hope to ease those new job jitters by sending employees "welcome to the team" brownie gifts.

brownie giftsI received a Fairytale Dozen the week before I started working for Fairytale Brownies. I was so surprised by the brownie delivery - I felt beyond special! When my first day finally arrived, I felt as though I was already a part of the team.

Credit unions, banks, employment agencies, gourmet brownie companies. Some places of busniess just know how to make a new employee feel a part of the team before they even start working there! Why not be one of them?

 

 

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Operations Summit Experiences A Taste of Pure Enchantment!

Each year small and large busineses alike attend the Operations Summit Conference; the only conference exclusively about Direct-to-Customer operations & fulfillment. This years conference was held in Indianapolis, IN from April 22 - 24, and Fairytale Brownies co-founder David Kravetz attended. Not only did David attend, but he also was the speaker at a few sessions regarding the challenges of running a small business in today's economic climate, in addition to hosting a round table lunch which discussed legacy software management. 

Of course you can't discuss the in's and out's of a gourmet brownie business without having plenty of samples to pass around for the guests. Following David's speach, each attendee received an 8-Sprite gift favor to enjoy. Reviews from the operations summit were very positive. Here's an example: "The Operations Summit was a very good experience. I was able to talk to vendors and discuss possible solutions for issues we were experiencing. Also, the breakfast...

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Four reasons to buy brownies for your employees

We have many companies that use Fairytale Brownies gifts within their own business to recognize and reward their employees. Here are four reasons they buy brownies:

buy brownies1. Employee Recognition: When employees go above and beyond the call of duty, why not recognize their efforts with a gift basket? Everyone has a birthday. Celebrate their special day with a birthday food gift.

2. Service Awards: Is your company the type that retains employees longer than a couple of years? Good for you! Celebrate your employees' milestones with fudge brownies or gourmet cookie gifts.

3. Incentive Programs: Use Fairytale brownie gifts as rewards for reaching personal, departmental, or even regional goals. Because we ship worldwide, larger companies often reward regional locations for successful sales campaigns.

4. Safety Awards: Safety is important in all businesses, but some jobs are just higher risk than others. When the number of days without an accident deserves a reward, a gift of fudge brownies will make...

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Fairytale Brownies Make Unique and Memorable Birthday Gifts

Happy Birthday Brownies for Dave!

Let's face it, we all have birthday gifts to buy for that "hard to buy for person"; we try to get creative and find something unique that will always be remembered, right? Well, stop racking your brain and start thinking Fairytale BrowniesThat's exactly what I did when I had an out of town relative visiting Arizona while on a business trip and wanted to get together for dinner. My cousin Dave just happened to mention that it was his birthday and I had to act quickly!

I didn't have to think long before I decided to buy a gift of Fairytale Brownies; I chose a Birthday 8-Sprite gift favor and it was the perfect gift for Dave as I know he loves chocolate! It's a one size fits all kind of gift that everyone will enjoy! There's no doubt that a gift from Fairytale Brownies is unique and will always be remembered because chocolate is a comfort food and birthdays are special so who could ever forget that combination? Dave loved the gift of brownies and proudly...

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5 Reasons to Gift Gourmet Brownies

Gift Gourmet Brownies

It's never been easier to send gourmet brownies to your friends, family and loved ones. Looking for a reason to gift gourmet brownies? Here are 5 to get you started: 

  1. Health Benefits of Chocolate: According to women's health mag, chocolate is now considered a "superfood!" Cacao, the bean chocolate is made from is packed with healthy chemicals like flavonoids and theobromine, which has disease-killing components. Stick to chocolate with at least 70% cacao, you'll reap the benefits. Fairytale Brownies are baked with Callebaut Dark Belgian Chocolate (pure - unsweetened). 
  2. Evoke childhood memories and sensations: According to howstuffworks, smells and tastes can bring on a flood of memories that influence people moods. Because we encounter most new smells and tastes in our youth, they often call up childhood memories. Childhood memories shape our lives, and reliving the  loving sensation of eating Mom's brownies after school is one that I want to relive as many times as possible.
  3. Send a Thank...
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5 Reasons to Give Corporate Food Gifts Year Round

The days of giving corporate food gifts just during the holidays have long gone. Businesses send gifts for a variety of reasons and at various times throughout the year. Here are five reasons to use Fairytale Brownies corporate food gifts throughout the year:

corporate food gifts1. Welcome New Employees - You've recruited, interviewed and hired those new employees. Now it's time to welcome them to the team. Surprise them with a branded gourmet brownie gift sent to their home. They'll feel a part of the team before they even start their first day at work.

2. Reward Existing Employees - They're hard working, loyal and willing to go the extra mile. Show your employees a little appreciation for a job well done with a gourmet gift of fudge brownies, cookies or bars. Any time of year is the right time to say, "thank you."

corporate food gifts3. Attract New Clients - Send prospective clients a little food gift customized with your full-color logo. Include a personalized gift message offering your services. They'll enjoy the delicious...

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