The Holidays are Here!

I can't believe December will be here by the end of the week! At Fairytale Brownies, that means our busy season is officially underway! Last Friday, we spent the day decorating our retail store for the holidays. If you didn't know, our retail store is right here at the Fairytale Bakery, and it has viewing windows so visitors can watch our baking team make gourmet cookies and fudgy chocolate brownies. We get pretty busy with our local Phoenix food gift buyers during the holidays, so we like to make the store festive for people who come in to buy Belgian chocolate brownies in person. If you live in Phoenix, come on in to the bakery to purchase gourmet brownie gifts to take home with you or have cookies delivered to your family and friends. If not, here's a look at the retail store all decked out! 

Fairytale Brownies Tree

mini brownie ornament

fairytale garland

wrapped brownie cooler doors
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Memorable Holiday Gifts from Fairytale Brownies!

Wow, I cannot believe that the holidays are just around the corner.  It seems to have come really fast this year, quicker than previous years for some reason.  At Fairytale Brownies we are planning year round for this special time of year, and this year it has been busier than ever.

We introduced new cookies to our line, Peanut Butter and Mint Chocolate, and we are already preparing for next year's introductions, which will include a new Blondie bar line. . .  We've been very busy in the brownie test kitchen,  just a little more tweaking of the recipes and we'll be ready for the 2012 season!

Majestic Tower As the 2011 holidays approach, keep in mind that Fairytale Brownies can take care of all your gift giving needs.  We have so many delicious gourmet gifts to choose from and our packaging is beautifully designed to leave a lasting impression with all your recipients.  We use only the finest ingredients, including Callebaut Belgian chocolate. 

You can buy brownies online at brownies.com or simply...Read More
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The beauty of Ohio and the changing of the leaves!


ohio

I recently returned from a trip the Buckeye State where I was born and raised. I have to give kudos to the Ohio weatherman for providing perfect weather for my entire 7 day stay! Blue skies, cool mornings & warm afternoons was something I enjoyed daily. The scenery was magnificent! A road trip is a must this time of year;  there was was a blanket of robust red, bright yellow, and burnt orange foliage that embraced every valley and hillside on my trip. The state of Ohio is breath taking, to say the least!

Nothing says "Autumn" like the changing of the leaves! I learned that decreased amounts of sunlight in the fall trigger a chemical change in the leaves which cause them to turn various shades of orange, yellow, and brown....interesting enough, these colors are present in the leaves year round but hidden by green chlorophyll's during spring and summer. I learn something new every day!!

With the changing of seasons, it is the perfect time to try some tempting Fall Fudgy Brownies or...Read More
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Now on an iPad Near You - Fairytale Brownies!

I am so happy to announce that the Fairytale Brownies gourmet brownie and cookie gifts catalog is now available on your iPad! This week, our Autumn 2011 mail order brownies catalog went live on Catalog Spree, and we couldn't be happier to provide you another way to send brownies or have cookies delivered for thank you gifts or holiday gifts this year.

Catalog Spree


















Download Catalog Spree for your iPad here to buy gourmet brownies online today!

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Fairytale Brownies and Cookies - Great Treats for Great Causes!

My niece, Sophia, recently took on the task at school of raising money for the local homeless shelter in El Paso, TX in order to support the animals living at the shelter with their families.  They hosted a bake sale at school and I thought it would be awesome for her to have something special to sell.  Immediately Fairytale Brownies and Fairytale Cookies came to mind. . .  they are such special gourmet treats, I just knew the local folks would enjoy having something unique and delicious to choose from.  So, Aunt Nini (that's me), bought a bunch of fudgy chocolate brownies to have delivered, along with some of our new cookies.  Sure enough, our Belgian chocolate brownies and scrumptious cookies were just the thing to help Sophia exceed her goal.

Below is a picture of Sophia manning her booth for the big bake sale.  She will be able to donate her money towards buying food and supplies for the animals at the local homeless shelter.  Way to go Sophia, and thanks to Fairytale Brownies for...Read More
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Thanks Phoenix for helping end childhood hunger! We're so sweet on you!

                                    Bake Sale Sign
Fairytale Brownies participated with Share our Strengh and conducted a
Great American Bake Sale this past Tuesday.
My daughter and some of her friends even got to go down to the local NBC station (KPNX) to share with viewers about the millions of hungry kids every day and invited Phoenicians to come buy brownie and cookie treats with the proceeds going to Share our Strength.
TV Taping
The goal was $500 and with the help of our awesome supportive community of media and friends (thank you Shauna at Jam!, she sent a new mail order customer) we raised $825. It was a ton of fun, too.
Fairytale Fans say we have the best brownies and for one day only they got to enjoy brownies and cookies created into treats such as a Rocky Road brownie or Peanut Butter Delight. There was also a triple brownie mint torte - woa! At my house we  took some shortbread, caramel sauce and topped it with a fudgy chcolate Fairytale Brownie to create a Millionaire Bar and some Magic Morsel ice...
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Save on Gourmet Brownie Gifts with Foursquare!

Do you use Foursquare? If you do you could save money on gourmet brownie gifts from Fairytale Brownies! We've just created a few special offers for the newbies and loyalists who "check-in" to Fairytale Brownies via Foursquare! Check-in to our venue for the first time, and buy one gourmet brownie or cookie, and get one free! Check-in to our venue after that, and you save 10% on your entire order! We're trying to get more active in social media to connect with our fans, so if you'd like to connect with Fairytale Brownies, click here to find us on Foursquare, and lets be friends! Hoping to see you here. ~Hilary

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Busy as Bees in Brownieland!

Well, the holidays are officially upon us here at Fairytale Brownies. Yes, I know it's only August 2, but for us, that marks the beginning of our busy season of sending mail order brownies and gourmet cookies to homes and businesses worldwide. We have extra brownie bakers starting this month, more shipping team members coming in September, and a lot of extra customer service reps sometime after that. Right now we have about 35 employees making the best brownies in the world, but by the middle of December, we could be up to 150 people making and shipping gourmet brownie gifts! 

We're busy in marketing getting ready for the rush, too. Our nearly 1.6 million catalogs are being printed in Wisconsin as I type, and will soon make their way to homes all over the country for our customers to order brownies and have cookies delivered. I'm tired just thinking about everything that needs to get done this month! Guess I better get back to work, so we can make it as easy as possible to find what...Read More
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Ronald Reagan, Ice Cream, & Belgian Chocolate Brownies!

Did you know that July is "National Ice Cream Month?" In 1984, Ronald Regan designated the month of July as National Ice Cream Month and devoted the 3rd Sunday of July as "National Ice Cream Day!" Ronald Reagan stated that these two events should be observed with "appropriate ceremonies and activities."

I say let the party begin! There is nothing more appropriate than Belgian Chocolate Brownies or Fairytale Cookies to make this celebration even sweeter! Fairytale Brownies has the perfect pairing for your ice cream with a variety of flavors and sizes  to choose from! My favorite is our chewy Caramel Pecan cookie topped with Creamy Butter Pecan Ice Cream! 

What are you waiting for? There are still two weeks left in the month to indulge in this National Day of recognition! Stop by our retail bakery or buy brownies online to get your perfect pairing as you celebrate National Ice Cream Month! Photo compliments of andrewrogers.net.
 

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Raves & Reviews of our Belgian Chocolate Brownies!

Normally when I shop, I look for product reviews that help me with my buying decisions. At brownies.com, we have two ways of collecting and sharing reviews from our customers. First is the "Write A Review" link on our brownie gifts shopping pages, and the second is collecting reviews from a service called BizRate.

We appreciate all the feedback we get for many reasons. First, feedback from our customers helps us with new product development, it helps us identify any problems and address them right away, and it helps other customers figure out if our gourmet gifts are the best purchase for them.

Below are a few reviews that I took from this weeks BizRate comments. To see a complete listing of BizRate reviews, click here. By the way, for the last 5 year in a row, Fairytale Brownies has won the "BizRate Circle of Excellence" award, which is a group of top performing online retailers who have met strict criteria to be recognized for outstanding customer service throughout the years. 

"My...

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