Fairytale Brownies Celebrates 24 Years of Spreading Sweet Joy

Fairytale Brownies Co-founders David Kravetz and Eileen Spitalny, friends since kindergarten, began their business in 1992 armed with an old family brownie recipe and the desire to create a brand, be their own bosses and do something fun. They wanted to be the Ben & Jerry's of brownies. So, with no baking skills, but an awesome brownie recipe, they did it! They learned and listened, and now Fairytale bakes 7 million brownies a year, and is still growing. Fairytale Brownies celebrates 24 years in business this week, and I have to say - I'm so glad that David and Eileen learned how to bake brownies and chose to share them with the world.

And boy, have they've been sharing! From our humble beginnings and samplings at farmer's markets and local street festivals, to our presentations at the Cannes Film Festival, Fairytale Brownies has become a favorite mail order gift among brownie lovers, dessert lovers and chocolate lovers alike. Although many people know about our gourmet treats, our work...

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Perfect brownie gifts as seen on TV? Here’s a better choice.

perfect brownie giftYou may remember seeing TV ads for the Perfect Brownie Pan. In fact, if you love perfect brownie gifts as much as we do, you may even have dialed the 800-number right then and there. And, if you did, the Federal Trade Commission has your back.

That’s right. The FTC has a bone to pick with Allstar Marketing Group, the marketer behind Perfect Brownie Pans and other as-seen-on-TV products like the Snuggie and Magic Mesh door covers.

Last month, according to an article in Consumerist, AMG agreed to pay $7.5 million to the FTC and $500,000 to the New York Attorney General’s Office. The agreement came after AMG allegedly duped buyers with buy-one-get-one free offers that included oversized shipping and handling fees.

So, yeah, you might think twice about that particular purchase. However, if you’re still on the lookout for the perfect brownie gift, Fairytale Brownies has you covered.

Just in time for the season, we have a delicious lineup of mouthwatering brownies, cookies, and bars wrapped in...

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Cookies by mail – or in your ice cream

mail order cookiesAt Fairytale Brownies, we’re known best for our gourmet brownies, but you might also know us for our lineup of delicious mail order cookies.

We’re not the only dessert company to engage into the cookie game. Ben & Jerry’s, which has a long history of producing excellent cookie-based ice cream products, recently launched three new flavors of ice cream that are actually wrapped around a core of cookie and cookie butter. Yum!

Here’s the inside scoop (get it?!) on Ben & Jerry’s new cookie core products:

  • Boom Chocolatta! Cookie Core includes mocha and caramel ice creams with chocolate cookies, fudge flakes, and a chocolate cookie core.
  • Peanut Buttah Cookie Core is peanut butter ice cream with crunchy peanut butter sugar bits, peanut butter cookies, and a peanut butter cookie core.
  • Spectacular Speculoos Cookie Core is dark caramel and vanilla ice cream with speculoos cookies and speculoos cookie butter core.

That all sounds delicious to us! That said, we enjoy cookies outside our ice cream as well.

Ou...

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Fairytale Brownies Makes Monthly Birthday Gifting Easy for Businesses

chocolate brownies, deliver browniesBirthdays are kind of a big deal at Fairytale Brownies. Some of us decorate cubicles with balloons, streamers and confetti, and shower each other with gifts of food and little surprises - all to let our co-workers know they are special. And then we receive a treat from the owners of the company. I have to say - it doesn't matter how old you are, that little bit of appreciation boosts your spirits so much that you feel like you can do anything that day.

We've discovered many businesses celebrating similarly - They're using Fairytale Brownies gifts as the birthday surprise.

Companies will email us a spreadsheet listing the names, birth dates and addresses to send for a particular month. Then we will ship the specific gift requested by the birth dates with the specified gift messages. Some companies choose to deliver brownies to employees, clients or vendors at their home address. Others ship brownies to their work address. Either way, the recipient is sure to receive a fresh box of...

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No 3D printer? Order cookies by mail from us!

You may not have seen one yet, but 3D printers are the next big thing.cookie gifts

What are they? 3D printers create real-life versions of digital files by layering threads of plastic on top of one another. NASA recently emailed a file of a wrench to the International Space Station and the astronauts aboard “printed” it to tighten a bolt. How cool is that?!?

Not all use cases for a 3D printer are as glamorous. But they sure can be tasty.

Cookie Caster is a new website where you can design a custom cookie cutter and print it on your in-home 3D printer. Now that would make for some unique cookie gifts!

What, you don’t have your own 3D printer yet? Well, don’t worry about that. As long as you don’t mind your cookies being round, you can order cookies by mail from Fairytale Brownies.

Baked with premium, all-natural ingredients, our gourmet cookie gifts are just like homemade. And they come in six mouth-watering flavors: Peanut Butter, Mint Chocolate, Double Chocolate, Caramel Pecan, Coconut Walnut, and Toffee...

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Mail order cookies: Safer than baking at home?

The U.S. Department of Agriculture recently took a swipe at a cherished American baking tradition.mail order cookies

A few days before Christmas, the USDA tweeted, “Baking cookies for Santa? Don’t eat the raw dough! It contains uncooked eggs that may contain Salmonella bacteria.”

Bah humbug!

If you can’t resist tempting fate by tasting your cookie dough, you could leave the baking to Fairytale Brownies. We offer mail order cookies in six delicious flavors.

  • Natural peanut butter and pure cane sugar give our creamy Peanut Butter Cookie that classic peanut butter taste.
  • Cocoa powder and pure peppermint oil create the perfect blend of richness and cool, mint bursts in our Mint Chocolate Cookie.
  • Fine cocoa powder and rich Callebaut Belgian chocolate chips make our moist Double Chocolate Cookie a chocolate dream.
  • With organic vanilla extract, buttery caramel, and premium pecans, our Caramel Pecan Cookie offers a chewiness with a satisfying crunch.
  • Toasty walnuts, sweet coconut flakes, and rich chocolate cocoa form a...
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Send A Brownie Birthday Surprise When You Can't Be There to Celebrate

ship browniesWhen my children were young, people used to tell me to enjoy every minute with them - even the "stressful" ones - because they would grow up too quickly. I couldn't imagine my three little boys ever growing up. I figured I would be forever stepping on stray Lego pieces, and finding rubber balls and Matchbox cars stuffed in the oddest places.

But time does go by, and children do grow up. My "baby" is turning 21 next week! 

Although we won't be together to celebrate this year, I will ship brownies to him so that he can celebrate with friends at school. Fairytale's Birthday Surprise is a fun little party in a box - and I can choose his favorite flavors (Peanut Butter, Chocolate Chip, Caramel, Original, Cream Cheese).

Maybe I'll send a few toy cars as well to remind him of the "old" days.

 

 

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Don't stress over gifting this year, focus on the benefits!

We do it for people’s birthdays, when they are sick, around the holidays, and sometimes just because. Gifting is a huge part of our culture and steeped in tradition. With the holidays coming up I am sure many of you have gifting on your mind, and it can get a bit overwhelming. Before we start making our lists and getting caught up in the shopping frenzy, I’d like to take a moment to remind us all of the benefits of gift giving.

Start with this question: Why do you give gifts?

“I like to make someone else feel good,” is a common response. However, the benefits also extend to the giver and the relationship between them and their recipient. When you decide to give a gift to someone, you are thinking about them. You consider their likes and dislikes. The search for the gift itself can be an emotional lift and reinforce your relationship. You show an interest and appreciation toward another person and this strengthens the bond and it also helps to define the relationship.

According to Devin A....

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5 ways we make ordering custom gifts easy

At Fairytale Brownies our goal is to "simplify gift giving and spread joy through gourmet chocolate brownies." For each one of the business services we create, we ask ourselves, "will this feature make the ordering process easier for the customer?" Especially when it comes to corporate gift giving and business gift giving. We understand that the business world is very hectic and the last thing that we have time for these days is to figure out how to send holiday gifts, or say thank you to referrals, clients and business associates alike.

Here are a few of the business services that Fairytale Brownies has implemented to ease the strain of ordering corporate gifts or business gifts for the holidays or for year-round incentive programs.

1) Custom logo gifts: Fairytale Brownies features delicious brownies, cookies and bars with distinctive packaging which can be personalized with your full-color logo or photo. Simply upload your high resolution logo or photo in .jpg format to order online....

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Banned from Elyria’s cookie craze? Order cookies by mail from us

chocolate cookies by mailOhio’s Elyria City School District recently found itself in hot water with the federal government. The district’s popular pink cookies – loaded with butter, sugar, vegetable shortening, and sour cream – were deemed unhealthy by new federal guidelines for school cafeterias.

As a result, Elyria’s best cookie was banned from the district’s 16 schools. And, as is so often the case, demand only grew once the cookies were banned. It didn’t hurt that national media outlets, including Fox News and newspapers nationwide, ran with the story.

According to the Chronicle-Telegram of Lorain County, Ohio, the school district received over 100 calls and emails from across North America requesting the pink cookies by mail.

If you can’t get a hold of Elyria’s banned pink cookies, we’ve got you covered. With Fairytale Brownies, you can order cookies by mail in a variety of flavors.

Double Chocolate is one of our best cookie flavors. They certainly go over well in the Phoenix home of Fairytale Brownies regular...

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Fall in Love with Pumpkin Spice Brownies at Fairytale's Anniversary Open House

Twenty-two years ago, David Kravetz and Eileen Spitalny began their entrepreneurial adventure to bake the best gourmet brownies by co-founding the mail order company Fairytale Brownies. Today, their business not only bakes delicious fudge brownies, the duo has added chewy cookies and buttery blondie bars to the menu... all of which rival their delicious gourmet brownies.

For the past several years we've celebrated Fairytale Brownies' anniversary month with an Open House - sharing new packaging and new products, sampling all of our product flavors, and selling our "reject" brownies for $1. All proceeds from the sale of the rejects go to our national nonprofit partner KaBOOM!

fudge brownies, gourmet brownies, anniversaryThis year's Open House will be from 3 p.m. to 6 p.m. Thursday, Oct. 23, at our bakery on Cotton Center Blvd. (48th St. & Broadway Rd.). Because we are introducing our new Pumpkin Spice Brownie, the party has taken on a "fall" theme. We will serve apple cider, water, coffee, and all of the Fairytale Brownies cookie,...

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Cookie gift businesses grow out of recession

cookie giftsOur nation’s recent economic challenges proved to be a fertile time for entrepreneurs. We recently read about a pair of growing cookie gift businesses that got their start during the recession.

The stories of Carolyn's Cookie Co. and Kitchen Vixen Cookie Shop warmed our hearts. After all, we started in much the same way. We just wanted to ship brownies and cookie gifts to dessert lovers like us.

According to The Californian of Salinas, California, Carolyn Walker was inspired to transform her mother’s cookie recipes into a business after reading Seth Godin’s book Linchpin. Unlike many cookie gift entrepreneurs, Carolyn’s idea involved selling frozen cookie dough balls that can be kept in your freezer until you’re ready to prepare them.

Meanwhile, the News Miner of Fairbanks, Alaska, introduced us to Kitchen Vixen Cookie Shop owner Jen Krzmarzick. Jen bakes custom cookies, but that’s not all. Her unique angle is that she loves consulting with clients to help make the perfect cookie – by...

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Send them to college with gourmet brownies!

It is almost that time again, back to school! For many people this means sending their bird from the nest, and off to college! It is a very exciting, but also a nerve racking time. For many freshmen, this will be their first time off on their own at a completely new place with all new people. When I was 18, I left my home of Phoenix, AZ and traveled to Seattle, WA to go to University of Washington where I knew no one. It was exciting, but also sometimes scary. I definitely got a little homesick at times!

Help comfort those brand spanking new freshman with a brownie gift basket from Fairytale Brownies! Ship brownies with them off to college and they will start making dorm friends instantly. No one can resist these fudgy bites of bliss, so it is a great ice-breaker for making new friends! The best part is you can send them brownie gifts all semester long. It is so easy to order online at brownies.com, and we have many occasions to choose from. Good Luck gifts are especially great...

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Bake cookies on your patio or order a cookie delivery?

We ship brownies worldwide, but our bakery and retail location is in Phoenix, Arizona. While the rest of the country looks forward to summer all year, most Phoenicians are anxiously waiting fall and winter again. That is because it is reaching temperatures of 114 degrees right now! Yes, it is a dry heat, but whether you are in a dishwasher or oven it is still hot! And it does feel like an oven around here, so much so that our local news team decided they would try baking cookies outside using the Arizona heat alone!

ABC 15 Arizona put cookie dough on a baking sheet, and then placed it outside on their patio to cook for six hours. Some of their team then tried the cookies to see how it worked. Check out their video to see the brave tasters’ reactions.

Although it may be hot enough to bake cookies outside, we still use the ovens in our bakery to bake the best cookies around! With 6 moist, chewy cookie flavors to try, you are sure to find a favorite. So, it is up to you. Take the chance and...

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