Get to know me

Hello, Fairytale Fans!
I'm Alyssa Andrews and work in the Marketing Department at Fairytale Brownies. My official title is Sales and PR. In addition to the obvious, I am Co-Founder Eileen Spitalny's assistant, I research new Fairytale products, coordinate donations, and maintain our KaBOOM! partnership.

I have a journalism background so I'm naturally "nosy." I make it a point to know as much as I can about all things Fairytale Brownies, so if you have any questions, just ask!

Stock Up on Peanut Butter Brownies and Cookies; Make Way for New Flavors!

peanut butter brownieI experienced my first Fairytale Brownie 10 years ago this month. I had just interviewed for my position here and was told I could choose any flavor brownie to take with me. Although there were 12 flavors screaming my name, creamy Peanut Butter shouted the loudest.

I was going to wait until I got home at the end of the day to share the giant 3" x 3" dark chocolate square with my husband and children. But as I headed to work from the interview, that Peanut Butter brownie was too tempting to be ignored. I didn't just take a bite... I ate the whole thing! I told myself that I was conducting market research. Then I reasoned that the brownie was breakfast. Then I accepted facts: The fudge brownie was heavenly, and I was hooked.

Since that first brownie experience, I've changed my favorite flavor many times. peanut butter cookieThat's the great thing about Fairytale Brownies - we have plenty of gourmet flavors that turn into customer favorites.

Although we will be retiring our Peanut Butter Brownie and Peanut...

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Celebrate Independents Week with 20% Off - Brownies Included!

As America celebrates Independence Day on July 4, small businesses around the country will celebrate "Independents Week" from Saturday through July 5.

gourmet brownies, patriotic, Independents WeekFairytale Brownies is proud to be a part of Local First Arizona's celebration of Independents Week. Customers will receive a 20% discount on purchases made at the Fairytale Bakery when they show their Golden Coupon from Local First Arizona; or use the code LOCAL20 at checkout when ordering brownie gifts online. This discount cannot be combined with any other offers or specials.

fudge brownies, Independents WeekThe Fairytale Bakery is open from 9 a.m. to 3 p.m. Monday through Friday, and is located at 4610 E. Cotton Center Blvd. Ste. 100, Phoenix (46th Street and Broadway).

Of course, you can shop our web site - - any time.

There are a number of local businesses participating in Independents Week with a variety of offers, but the Golden Coupon is key to receiving your discount. Don't forget to print it out (or at least have it on your smart phone to show) to...

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Show good manners! Value their referrals with gourmet food gifts they'll love

Our Moms taught us the importance of the thank-you note - heartfelt gratitude for kindness shown. It's just good manners.

gourmet brownies, fudge browniesWhen it comes to business, thank-you notes are a must - especially when a customer or client refers your business. They are paying you the ultimate compliment. They value your service, trust you and your product, and have confidence in your abilities.

Why not express your gratitude for their referral with a little more than just a thank-you note?

I recommend a food gift like gourmet brownies from Fairytale Brownies. Think about it. You can't go wrong with a food gift because everyone eats! If you discover your recipient doesn't care for fudge brownies, send chewy cookies or buttery bars instead.

Referrals are strong business builders. When a client or customer tells their friend about your awesome service or product, they not only are advertising for you, they're building your reputation as a trusted and valued business.

The clients don't have to say a word about your...

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Appreciate your favorite teachers with fudge brownies from Fairytale

I would thank you from the bottom of my heart, but for you my heart has no bottom. - Author Unknown

gourmet food giftsWe all have at least one teacher in our lives who holds a special place. Maybe he took the extra time to explain calculus so you wouldn't fail math class; maybe her sense of humor made you forget you were learning; maybe he challenged you with difficult exams so you would reach deep within and know how to produce more when needed.

We celebrate those wonderful influencers during the first week of May for Teacher Appreciation Week. Flowers, crafts, gift cards, poems, and coffee mugs are just some of gifts we give to those who inspire and motivate. I may be partial, but I think food gifts - specifically gourmet brownie gifts - are the best way to show your appreciation.

Fairytale Brownies offers elegant favor boxes filled with your choice of three sizes of individually wrapped fudge brownies... a perfect snack while grading papers or for an anytime treat. The box is beautiful, the brownies are...

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National Playground Safety Week Conjures Fun Times On The Safety Swing

I remember playing on the swing set in my uncle's yard with my two sisters. Because I was the youngest, I had to use the swing with "safety" seat so I wouldn't fall out. This seat was wooden with a sliding bar that often stuck when you were trying to get in or out of it.

kaboom, buy brownies onlineAs some children do, my sisters liked to swing as high as they could, and then jump off into the air. Such thrill seekers they were! I wanted to be one, too.

The girls jumped off their swings many times, and as they did, two of the metal poles of the swing set would come out of the ground. Each time I saw this, I would worry that we were going to tip over. My sisters reassured me that EVERY swing set did this... I was such a baby.

Then my sisters took one final swing and one final leap. Of course, the swing set tipped over with me still sitting in my safety seat. I'm sure they were thankful they weren't the ones imprisoned on the ground with an overturned swing set collapsed around them. They were concerned I wasn't hurt....

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Nurses With The Right Stuff Deserve A Sweet Brownie Treat For Nurses Week

I began working for the local newspaper during my sophomore year of college. I was majoring in journalism and was so excited to be near REAL reporters. One night at happy hour, a veteran reporter spent a good 30 minutes complaining about his career choice. When he realized I was still in school, he looked me in the eye and said, "Change your major to nursing. Do it now, and you won't regret it."

Nurses Week, browniesRamblings of a drunken man? Well, yes. But his girlfriend (now wife) was a nurse and loved her job.

Although I didn't follow his advice, I don't know if I would have been a good nurse if I HAD changed majors.

Knowing several nurses in my life, I realize they are successful in their chosen field because they have the right qualities for the job.

Good nurses must be empathetic and compassionate; they must be able to handle stress and accept suffering and death; they must communicate well and pay attention to details; and they must be able to switch gears, shifts or procedures at a moment's notice.


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Fairytale Brownies donates teambuilding efforts to Sojourner Center

Four of us just got back from delivering a van full of Radio Flyer Red Wagons and Tricycles to the children at Sojourner Center in Phoenix.

brownies, wagons

The squeals of delight from the preschoolers when they saw the trikes and wagons lined up on their playground made my heart skip a beat. Those kids were adorable!

One little 4-year-old boy hopped on a trike and took off around the walkway at full speed. Others took their time and checked out the goods before trying them out. (The adults were delighted as well. We brought fudge brownies for them to share.)

I wish all our team members at Fairytale Brownies could have been with us at the center, but I know they had just as much fun building the toys for the children at our teambuilding event the day before.

During the event, eight Fairytale Brownies teams played games to earn parts to build their tricycles and wagons.They burst balloons on their bellies, caught balls in buckets on their heads, lit up tap lights with thrown bean bags, and found color-coded...

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Where to Get a FREE Snack Before a Spring Training Game Near Tempe Diablo Stadium

gourmet brownies, fudge brownies, free brownieThe first Cactus League 2015 Spring Training game at Tempe Diablo Stadium is scheduled for 1:05 p.m. March 5, and we are excited to announce that Fairytale Brownies will offer a Free Brownie to everyone who brings their ticket into the Fairytale Bakery before the game.

While most of the country is still buried under several feet of snow, or bundled up in winter coats and scarves, baseball fans will be sporting T-shirts and ball caps, and soaking up some Arizona sunshine. But before you relax at the game, pick up a sweet treat at Fairytale Brownies down the street!

Spring training game attendees are invited to stop by the bakery before ANY Tempe Diablo Stadium weekday game throughout the Cactus League season. If you show your game-day ticket when you purchase a gourmet brownie, you will receive another fudge brownie FREE. (BOGO)

Fairytale Brownies is located at 4610 E. Cotton Center Blvd., Phoenix - about a mile from Tempe Diablo Stadium. The bakery store open from 9 a.m. to 3 p.m. Monday...

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Fairytale Brownies Makes Monthly Birthday Gifting Easy for Businesses

chocolate brownies, deliver browniesBirthdays are kind of a big deal at Fairytale Brownies. Some of us decorate cubicles with balloons, streamers and confetti, and shower each other with gifts of food and little surprises - all to let our co-workers know they are special. And then we receive a treat from the owners of the company. I have to say - it doesn't matter how old you are, that little bit of appreciation boosts your spirits so much that you feel like you can do anything that day.

We've discovered many businesses celebrating similarly - They're using Fairytale Brownies gifts as the birthday surprise.

Companies will email us a spreadsheet listing the names, birth dates and addresses to send for a particular month. Then we will ship the specific gift requested by the birth dates with the specified gift messages. Some companies choose to deliver brownies to employees, clients or vendors at their home address. Others ship brownies to their work address. Either way, the recipient is sure to receive a fresh box of...

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Sweet Treats Are a Must at Every Wedding Reception

There's something about a wedding. Whether an extravagant affair or a simple civil ceremony, the romance of it all warms my heart.

gourmet browniesAlthough the celebration after the vows also can be extravagant or simple, one fact remains:. Something sweet ALWAYS is served. Cake, cupcakes, pie, candy, cookies, fudge brownies - as the official dessert or a gift favor takeaway, a sweet treat is required.

A good friend of mine in the Midwest was married this past summer.

gourmet brownies

Although I couldn't make it to her bridal shower, I sent her a gift and some fudge brownies with her engagement photo on it to use as a keepsake box.

After receiving the gift, she remembered that our bite-sized Magic Morsels are wrapped in purple foil - the color of her bridesmaids' dresses! The Morsels would be a perfect fit as table favors for her reception.

She ordered them in bulk in a variety of flavors.

The Magic Morsels gourmet brownies were such a hit, that several people approached the mother of the bride with news that they spotted...

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