A Fairytale Brownies Bakery Tour

A Fairytale Brownies Bakery Tour

Come take a walk through the Fairytale Brownies Bakery with us. You might even be able to smell the brownies baking from where you are!

The Retail Store

Upon entering the bakery, you’ll be greeted by two things – the smiling face of our friendly retail associate and the mouth-watering scent of rich chocolate brownies baking in the oven. Here, you can sample the day’s treat flavor while perusing the shelves of different gift options that Fairytale offers. Or our associate can help you find the perfect gift and help you choose your flavors if needed.

Want to see what the folks at Fairytale have been doing for the past 30+ years? Look around the store. We have memorabilia ranging from our first brownie cutter, to awards, to media mentions. You also can watch videos from Fairytale Brownies You Tube Channel and watch the bakers working through our large viewing windows.

But wait. This is a tour of the bakery – we’re going to take you INTO the kitchen.

The Kitchen

Put your hairnet on and become a #hairnethottie as we walk through the steps of baking delicious Fairytale Treats.

Since 1992, we’ve been baking in small, handcrafted batches with Belgian dark chocolate, real creamery butter, and fine cake flour. All the ingredients are measured and set out on tables near the mixers. Butter and chocolate are placed in melters while the rest of the ingredients are combined. The melted ingredients are then added, and the mixing continues.

Once completely mixed, the batter bowl is lifted and moved to the Flavor Topping station. Here, the batter is weighed, poured into trays, and topped off with whatever toppings the flavor’s recipe requires. Are they baking Chocolate Chip Brownies today? If so, chocolate chips are measured into bowls and carefully sprinkled all over the batter tray so that every brownie piece will have a crunchy bite.

Or is it Toffee Crunch today? Bakers will be extra careful to make sure each toffee piece is placed so that the toffee floats like a boat instead of sinking into the batter when the brownie is baked.

The brownie trays are placed in a rack and wheeled into the oven. The rack is then lifted and rotated until the brownies are done.

 Once cooled, the brownies are cut – either into full-size Brownies (3”x3”), snack size Sprites (3” x 1.5”), or bite-size Morsels (1.5” x 1.5”). All our treats are center cut.

Depending on the flavor, some brownies are then hand decorated with icing and are then wrapped and packed into gifts to be shipped to spread joy worldwide.

The Shipping Warehouse

When you enter the warehouse, you will see a buzz of activity.

Team members will be building gifts ensuring you receive the correct flavors and sizes. Because our brownies are preservative-free, we want them to stay as fresh as possible until they reach their destination. During the hot summer month, we ship the treats frozen, in insulated packaging and with reusable cold packs.

While gift building is taking place in one area, other team members might be shipping gifts. Fairytale ships worldwide and it seems people all over the world do love our brownies. We’ve shipped to Australia, Ireland, Japan, and Poland to name a few!

Our custom printing specialist is always busy printing logos and photos on our gift bands, tin lids, wooden box lids, and brownie and cookie labels. Each gift is checked to make sure the logos are smudge-free and clear. Knowing that Fairytale offers same and next day turnaround on custom orders under 50 gifts keeps him on his toes, too!

You’ve now completed your virtual tour. Whether you’ve ordered a gift for one person or 10,000, know that they were baked, packed, and shipped with care. Enjoy!

Send a fresh-baked gift from the Fairytale Bakery

You’ve seen the action behind the scenes, doesn’t it make you want to share that deliciousness? Check out our gifting options and spread some brownie love.

New Holiday Brownie Gifts for 2023

New Holiday Brownie Gifts for 2023

The holiday season is quickly approaching, and we’re predicting it to be both gorgeous and delicious. Fairytale has redesigned four packaging lines, and our seasonal favorite Candy Cane Crunch Sprites are returning on September 1.

Take a look:

A Fall to Remember

Back to school, football, campfires, hayrides, apple picking. So many images come to mind when one thinks of fall.

This year, our new gift band delivers autumn joy with scattered falling leaves, pumpkins, pomegranates, squash, wheat, and berries set against a stunning navy and gold background.  Give a fall, harvest-themed gift box filled with Fairytale Treats to your favorite teachers, send fall wishes to customers or friends, or start a chocolaty dessert tradition for the Thanksgiving table.

Whether gifting the Fall or Thanksgiving holiday host, or sending treats in place of yourself, they’ll feel your sweet sentiment – and maybe even a cool autumn breeze when they open the box!

Holiday Enchantment Comes to Life

Our newly designed Happy Holidays collection captures the magic of a winter’s night sky in turquoise blue and metallic silver. Assorted snowflakes in shades of turquoise, purple, and white swirl through the winter sky.

Take your gifting to the next level with the Holiday Tower. The snow pattern is displayed in alternating boxes – sometimes drifting, sometimes swirling through the air – creating a cheery, chilly, and festive response from your recipient.

Order this beautiful new Holiday design on all our gift boxes, towers, tins, and wooden gifts. Need to add your full-color logo and send it to clients or associates? The Happy Holidays design is ready to accommodate on all gift options.

Merry Christmas to All

In classic Christmas colors of red, green, and gold, we’ve gone vintage with our new Merry Christmas design featuring retro-styled ornaments recalling the nostalgia of trimming the tree.

Designed to be the prettiest gift under the tree, you’ll stun recipients with the extravagant Christmas Tower filled with Fairytale Treats. When they untie the organza gift bag and see the alternating gold and red boxes with trees and retro ornaments, they will be impressed. Then they’ll be wowed when they see all the delicious treats inside each box.

As with the Happy Holidays design, Merry Christmas is also available as a custom gift option. Your recipients will delight in the treats, and with your logo front and center, they’ll remember your generosity.

Celebrate Good Times, Come On!

Our new Celebration gift band collection is bursting with fireworks. What better way to light up any celebration?

Anniversaries, promotions, product launches, closing deals, big wins, small victories. This collection covers everything worth celebrating!

Year’s end is a great time to send a brownie gift, too, with this Celebration gift collection. Ring in the New Year and print your full-color logo on the band to send wishes for sweet success to clients and customers. Or add your favorite photo to the gift band and give family and friends a memento to remember a favorite moment from the year left behind.

Whatever the occasion, celebrate it with a gift of Belgian chocolate brownies in a gift box wrapped with a Celebration gift band.

A Sweet Return – Candy Cane Crunch Sprites.

Our customers can’t seem to get enough of this snack-size brownie wrapped in festive bright red film. With a rich, mint-infused base, delicate white chocolate icing, and red and white sugar crystals sprinkled on top, this seasonal brownie will set a holiday mood.

Introduced three years ago, our customers look forward to the seasonal holiday flavor.

“If you love peppermint, you’ll love these! The little crunch on top from the sugar is a nice touch.”

– Arae, brownies.com review

The Candy Cane Crunch Sprites are available for a limited time in select gifts and bulk packaging.

Capture the Essence of the Season

Whether it’s a large gathering or intimate affair, keep fall and winter get-togethers cozy with Belgian chocolate gifts that include our seasonal Candy Cane Crunch Sprites.

Beat The Heat with Frozen Brownies

Beat The Heat with Frozen Brownies

Ask 10 people how to beat the heat during the summer months and you might receive 10 different responses. Everyone has their own way to stay cool, whether it’s splashing in a body of water or chilling in an air-conditioned building. After all that summertime playing, at some point, you’re bound to get hungry.

Reach for something cold, reach for something tasty. Reach for Frozen Brownie Pops. Think Belgian chocolate brownies dipped in chocolate and decorated with your favorite toppings – frozen and on a stick! They’re easy to make and perfect for BBQs, surprise visitors, and anytime snacks. Topping suggestions are limited to your imagination.

Of course, you don’t have to create Brownie Pops to enjoy frozen brownies, cookies, or blondies. Fairytale treats taste great as is – right out of the freezer.

“Love, Love these brownies!! They are delicious! They stay great in the freezer and still taste just as fresh as the day they arrived!” – Maxie, from Tempe, AZ brownies.com review

How Long Will My Treats Last

Good question! All our treats are individually wrapped to ensure freshness. Although sometimes they don’t last long enough to store, we do have guidelines. Upon arrival, they will remain fresh for up to 7 days on the counter, 30 days in the refrigerator, and 6 months in the freezer. Transit time IS accounted for.

“They are the perfect size, and you can even freeze them if you want to save them, and they are still amazing!! Usually, they don’t make it that long.” – Karyn from NY, brownies.com review

Phoenix Heat & Brownies

From mid-May to the end of September, the temperatures are a bit toasty in Phoenix. But we haven’t been in the brownie business for 30+ years without learning how to ship our product safely during the summer months.

The average Phoenix temperature in July and August is 106°, and some days the thermometer might reach 112°  or more. To ensure your gift arrives at its destination safely, we only ship Monday – Wednesday standard delivery. Gifts are frozen and placed in special insulated packaging with a reusable Fairytale cold pack. The cold pack usually thaws in transit and sometimes the treats might arrive slightly warm. Don’t worry though, they are still safe to consume. Just pop the entire gift into the refrigerator or freezer for a bit and they will firm right up and be ready to enjoy.

Summer Just Got Cooler

While you’re waiting for those treats to thaw – it doesn’t take long – you might decide to create other summer desserts like a creamy milkshake, some brownie skewers, or a brownie ice cream sandwich using Fairytale Brownies. Learn how.

Try These Recipes

Check out our full list of brownie-inspired desserts and make them yourself. We’d love to see your creations! Tag us on social media @fairytalebrownies.

7 Tips for a Successful Trade Show

7 Tips for a Successful Trade Show

In charge of your company’s next trade show exhibit and want the process to run seamlessly – and successfully? Follow these tips and your experience should be a win.

1. Plan Ahead

First, you need to know why you’re exhibiting. Yes, you want to generate leads, but are you trying to increase brand awareness? Do you want to extend your network of associates and cultivate new vendor partnerships? Scope out the competition? Maybe your team will divide and conquer all these goals. Have a plan and stick with it.

Once you’ve committed to exhibiting at the show, follow all instructions provided by the host, the venue, and all third-party vendors involved. Understand what items are included in your booth,  what you need to purchase, and what you need to bring with you. Pay attention to every detail.

KNOW YOUR DEADLINES. Most shows offer discounts for early registration, lead retrieval, furniture purchase, hotels, etc. So, take advantage of money saving opportunities (and use the savings on possible marketing sponsorships).

2. Organize Your Booth

You want to attract visitors, so the booth needs to be professional and appealing. There are nice booth designs for every budget – keep it classy and within yours.

Decide what products you will showcase and how much you will bring. How will everything be displayed? Risers make good use of space and add interest to the table. Baskets and decorative containers are simple ways to separate products and keep items organized. Shelves are great, too.

Most companies exhibit in a 10’ x 10’ booth space. When you add a few salespeople, extra product, a chair or two, a trash can, and backpacks/briefcases/purses, the space can become a little “cozy.” Know where you will place everything so that the booth won’t look crowded or messy.

3. Presentation

Because the entire booth is a visual stimulus, everyone working in it should be dressed appropriately. Logoed clothing, same-color shirts, and business attire are all good options. Dressing cohesively, whether the same color or similar style, does make a difference. Discuss and plan with your booth mates.

Will you be sharing a video presentation? It must be short, engaging, and presented on a loop so the people in the booth don’t have to monitor it every few minutes. Trade shows can be loud at times so adding subtitles is a nice bonus for the viewer. They will see your message in text even if they can’t hear what is being said.

4. Attract Traffic

Be sure to contact your customers via email and social media before the show to let them know you will be exhibiting. Provide them with your booth number and any incentives you may have to draw them to visit you.

Should they show their email when they arrive at the booth to receive a special gift? Should they respond on social media to receive a discount on their next order? Will there be a show special they will only receive if they come to the booth? Make them want to visit you.

5. Giveaways

Another way to attract traffic to your booth is to give away swag related to your business. What do you give away? Use your imagination. There is a promotional product for every type of business, and branding options seem to be growing every day.

Sweet treats are always a hit with trade show attendees. Fairytale’s Custom Label Brownies & Cookies are perfect show giveaways. With your company logo (and maybe a short message) showcased on the label, your booth visitors will leave impressed.

Another giveaway option is to hand out bite-size Magic Morsels. Put them in baskets and hand out like candy to attendees, spread out on the booth table for visitors to take, or even use them as a prize for a game win or correct answer to a trivia question.

When Fairytale Brownies exhibits, we do give away swag (custom stickers, pens, keychains, etc.), but also sample bite-size Magic Morsel blondies and brownies.  Because they’re small and individually wrapped, attendees can snack on them at the booth or walk away with a business card, flyer or look book to sample them later. Many attendees choose to snack at the booth AND take some treats with them for later.

Raffling off a gift that includes a service or product you provide is another giveaway go-to.  Attendees can enter the old-fashioned way by dropping their business card into a jar, or you can set up digital entry with a QR code or link. A raffle also serves as another lead list for follow up after the show has ended.

6. Scan!

This should go without saying, but we’re including it any way. Use your badge scanner on everyone who comes to your booth. All visitors are potential leads. Type important notes for post-show follow-up.

7. Follow Up

You’ve met them, shared information, and provided samples. Don’t give those leads time to forget who you are. Send a thank you email to everyone who visited and follow it up with a phone call. Remember conversation details with your hottest leads and add them to the follow-ups for a more personal connection. You want these leads to know you remember them. And a great way for those hot leads to remember YOU is to thank them with a corporate gift they’ll love.

Fairytale Brownies has custom gifts for every budget and offers free samples and virtual photos to show how the gifts will look with your logo printed on the gift band, box, or tin. The recipients are surprised and delighted when the gifts arrive and will remember who sent them.

Earn Brownie Points

Whether you’re exhibiting at a trade show or following up with leads you recently met, a sweet treat from Fairytale Brownies will get the conversation started or close the deal.

Mother’s Day Gift Guide: Brownie Gifts for Every Stage of Motherhood

Mother’s Day Gift Guide: Brownie Gifts for Every Stage of Motherhood

Thinking about sending a food gift to the moms in your life for Mother’s Day but are concerned that they might not appreciate it? Think again. Food is universal. Everyone eats. And Fairytale Brownies? Well, we bake brownies, blondies, and cookies in enough flavors and sizes to please moms at every stage in life. Here’s a handy Mother’s Day gift guide to help you find the perfect gift for every mom on your list at every every stage in motherhood.

Gifts For Expectant and New Moms

Chances are she’s experienced the baby shower and is equipped with all the accessories she could ever need to care for her baby. Now it’s time for some self-care. Draw her a warm bath, give her a pot of herbal tea, and leave her alone with her own box of Fairytale treats.

Gifts For Moms of Preschoolers

There is no “off” button or downtime during this stage of motherhood. Mom can’t fall asleep unless the children do, or else she might wake up to some “fun” surprises. But these moms are okay with this stage in life. From rereading their favorite book 50 times, to visiting the big “kitty” at the zoo every weekend, to countless playdates, these moms are focused on the little learners in their lives.

Although any size Mother’s Day gift will do for these moms, we suggest a combination gift like the Mother’s Day Sampler which includes a little bit of everything we bake: three sizes of brownies, soft and chewy cookies, and buttery blondies. If she prefers smaller portions, but still a variety, the Mother’s Day Morsel Combo 24 is for her. The gift includes a dozen bite-size brownies and a dozen bite-size blondies. Because they’re small and individually wrapped, they fit perfectly in a purse or backpack, ready to go wherever moms go.

Gifts For Moms of School-aged Kids

She. Is. Busy! Ballet, soccer, gymnastics, baseball, karate, chess. Sometimes these moms feel like they LIVE in their vehicles. Give this mom a large box of treats with blondies, snack-size brownies, and cookies, so she can enjoy her own favorites, and if she feels generous, she can share a few with her passengers while on the go.

Gifts For Moms of High Schoolers

Some observers consider them “saints.” The moms themselves feel they’ve gone insane. Between hormones raging, dating, learning to drive, and prepping for college, these parents not only desperately need chocolate, they deserve chocolate. Give them full-size brownies or snack-size Sprites. Magic Morsels won’t do unless you’re sending them a Giant Box.

Gifts For Empty Nest Moms

After the initial shock of having too much quiet time on their hands, empty nest moms rediscover themselves and maybe even acquire a hobby or two. Some empty nesters become grandmas at this stage and enjoy the perks of spoiling that couldn’t possibly be done as a parent. 😊

But the empty nester does miss seeing her little ones. Send her a sentimental photo gift – Upload her favorite picture from your childhood and we’ll deliver it on a box of brownies. Or send a combination of blondies and brownies. She can freeze some for when you visit and share all of your adventures with her.

Gifts For Moms With Special Diets

Although not a stage of motherhood, some moms have special dietary needs. Some moms are allergic to nuts. Others just don’t like them. We offer prepackaged No-Nut options as well as the option to choose favorite flavors in any of our gifts.

For those moms who prefer sugar-free, we bake Magic Morsels in two sugar-free brownie flavors: Original and Walnut. Any of our Morsel gifts can be purchased with sugar-free brownies.

Send Some Love

She loves you unconditionally. Why not indulge Mom with brownies, cookies, and blondies baked from scratch with all-natural ingredients and plenty of love?

… And They All Played Happily Ever After

… And They All Played Happily Ever After

We set a goal to build a playground in celebration of 30 years in business and on Feb. 23, 2023, we achieved it. Today, the children at Loma Linda School in Phoenix are playing on their new, kid-designed playground built by 150 volunteers from the community including team members from Fairytale Brownies and led by our nonprofit partner KABOOM!.

“The playground is such a positive experience for the kids,” said Dr. Amy Burgess, principal of Loma Linda School. “They are loving it.”

The students presented creative ideas for their dream playground during a design day last December and the finished playground is inspired by those drawings. Two of their requests were a zip line and a spinning component. Burgess said there is a line to play on these components every day.

“There’s lots of laughter and lots of fun,” she said.

The ABC’s of a Typical Build Day

What happens at a playground build? Although every build has a different personality, the “skeleton” is basically the same. Volunteers are divided into teams and are led by fearless captains wearing orange vests, silly headbands, and hand-drawn signs.

Some teams might build parts of the main playground structure like a climbing wall, slide, or zip line.

While those teams assemble playground pieces, supporting teams mix cement and spread mulch around the footprint of the playspace as the project progresses.

Other teams work on side projects. In Loma Linda’s case, projects included an outdoor classroom, a gaga ball pit, and EIGHT painting projects.

As a special treat, individual Fairytale Brownies were available to snack on for all of the volunteers.

The playground is usually finished by around 2:30 p.m. and ours was right on time. A ribbon cutting ceremony, a group photo, and lots of “what a great time being on your team” talk ends the day.

There’s something about volunteering to work a KABOOM! build. Yes, work IS involved and you WILL be exhausted and a little sore when you’re finished. But knowing you brought joy to some children with that playground brings you so much happiness that you want to volunteer all over again!

A Special Dedication

During the planning of the playground build, a dear friend and co-worker passed away. He always was a big part of our KABOOM! builds and events so we dedicated this one to Hunter. A quote by his favorite author is printed on the bench near the structure.

By the Numbers

  • 9,120 lbs. of concrete mixed… by hand!
  • 2,500 square ft: Volunteers built a play structure featuring 13 innovative play elements
  • 696 Fairytale Brownies Treats consumed
  • 80 cubic yards of engineered wood fiber safety surfacing shoveled and moved
  • 8 painting projects completed to beautify campus and provide additional playful elements
  • New Outdoor Classroom constructed
  • New Gaga Ball Pit built

Although the Loma Linda playground is the third project that Fairytale Brownies has fully funded with help of our customers and other sponsors, we’ve assisted with other builds across the country since our partnership with KABOOM! began in 2001. The most recent Fairytale-sponsored build prior to this one was in 2017. Since 2001, together with our Fairytale family we’ve raised more than $600,000, worked countless volunteer hours, and donated tons of brownies.

Help Give the Gift of Play

The fundraising for KABOOM! doesn’t stop with this build. We match every dollar our customers donate, up to $10,000 each year. Shop now and give at checkout.

Love & Chocolate: A Brief History of Valentine’s Day

Love & Chocolate: A Brief History of Valentine’s Day

Love is in the air, and to many, so is the sweet smell of flowers and chocolates! 

Valentine’s Day is well-known as an occasion to shower our significant others with gifts. Whether you’re trying to win the heart of a crush or reestablish your love for a long-standing partner, Valentine’s Day is a perfect time – after all, it’s the most romantic day of the year!

But did you know that Valentine’s Day as we know it, with luxurious gifts of decadent chocolate and fragrant roses, is a fairly new tradition? It wasn’t always associated with romantic love, either. 

The roots of Saint Valentine’s Day, also known as the Feast of Saint Valentine in some parts, go back thousands of years, and not all historians agree about its origins. Here’s a brief peek into where this lovey-dovey holiday came from.

The Valentines of History

Did you know that Valentine is actually a surname? There were various early Christian martyrs named Saint Valentine. 

Records aren’t always clear, but old traditions are always filled with fun stories. According to tradition, one of the Saint Valentines supposedly restored sight to his jailer’s blind daughter. In later centuries, this story was embellished to include Saint Valentine writing a letter to the daughter and signing it, “Your Valentine.”

Another Saint Valentine may have performed weddings for Christian soldiers who were forbidden to marry, further suggesting the origins of the love-themed holiday.

Yet another Saint Valentine was buried on February 14, which may have contributed to the reasoning for the date.

Let’s Add Some Romance

February 14th was originally a day to honor the martyred Saint Valentines, which isn’t exactly a romantic sentiment. So how did the holiday become so seeped with romance?

One interesting theory by historians is related to Lupercalia, an ancient Roman holiday observed February 13-15. Lupercalia celebrated Pan and Juno, the gods of love, marriage, and fertility. It’s possible that pieces of this ancient tradition melded with the Christian tradition of honoring Saint Valentine at the same time. 

Another connection comes from Geoffery Chaucer, a 14th-century poet and writer best known for The Canterbury Tales. He also wrote a poem called Parliament of Fowls, which mentions Valentine’s Day as a time for every bird to choose their mate. This is considered the first recorded mention of Valentine’s Day as a romantic occasion.

Valentine Poetry and Cards

Showing affection during Valentine’s Day began with poems expressing the poet’s love. Historians have found records of Valentines being sent between husbands and wives as early as the 15th century.

But things really changed in 1797. A publication in Britain called The Young Man’s Valentine Writer was filled with ready-made love poems for those who wanted to woo their sweetheart but lacked the poetic ability to do so.

Around this time, printers began producing gorgeous Valentine’s Day cards with poetry and images, which people could purchase and send to their beloved. These early Valentines were often very fancy and were embellished with lace, ribbons, and floral decorations! 

As for the Question You’ve Been Waiting For… 

So, where’s the chocolate?

Chocolate actually didn’t become a mainstay of Valentine’s Day until 1868. The chocolate company Cadbury created a heart-shaped box of chocolates for Valentine’s Day, and the rest is history. The heart-shaped boxes were so popular that they quickly became a beloved gifting tradition for showing love.

For chocolate lovers like us, it’s no surprise. Receiving a stunning, romantically-themed gift box that’s filled to the brim with decadent chocolate treats? It’s love at first sight!

A History (and a Future) of Love

Valentine’s Day has changed a lot since its origins, and it’s not done yet. Decadent, gourmet Belgian dark chocolate brownies are the new chocolates, for example.

There are also new traditions like Galentine’s Day, a non-official holiday to celebrate friends. Valentine’s Day isn’t just about romantic love anymore. After all, love knows no bounds!

When you’re surrounded by those you love and appreciate, it makes sense that you’d want to jump on any excuse to express that love. Family, friends, and our network of connections are crucial to staying connected and building a sweeter and more interconnected world.

All in all, we’re happy for another day that makes us pause and say, “I love you.” And if there’s chocolate involved, who are we to complain?

Valentine's Day Gifts to Make Them Swoon

Lavish your loved ones with a unique, heartfelt gift of handcrafted brownies for Valentine’s Day. Our rich, decadent Belgian chocolate treats are baked from scratch with the finest all-natural ingredients for a gourmet quality you can taste!

4 Brownie and Spirit Pairings for Your Next Holiday Party (With Drink Recipes!)

4 Brownie and Spirit Pairings for Your Next Holiday Party (With Drink Recipes!)

There’s so much to love about the holiday season – especially the parties. After all, you get to spend time with loved ones, show your generosity and appreciation, and watch joy spark in their eyes as they open a gift.

And, of course, our favorite part of any holiday party: desserts!

A special time of year means a special time to go all-out on holiday-themed treats. Candy canes in your stockings, cookies left out for Santa – and mouthwatering desserts and treats laid out during every holiday party you host or attend. After all, the holidays are a time to indulge and treat yourself after making it through another year!

This brings us to our second favorite part of any holiday party: drinks!

Eggnog is a classic for any holiday party, but you don’t have to stop there. We teamed up with our friends at San Tan Brewing Company for some irresistibly delicious brownie and spirit pairings that are perfect for serving at your next holiday party.

Cinnamon Crumb Blondie & Morning Coffee

Fairytale Treat: Cinnamon Crumb Blondie

Drink ingredients:

  • 1 oz Cinnamaple whiskey
  • 1 oz Black Stills coffee liqueur
  • 1 oz espresso
  • Half and half

Method: Add Cinnamaple, Black Stills, and Espresso to the glass. Top and pack with ice. Splash half and half on top, garnish, and serve.

Glass: Rocks

Garnish: Cinnamon stick

Raspberry Swirl Brownie & Citrus Rose Gin Fizz

Fairytale Treat: Raspberry Swirl Brownie

Drink Ingredients:

  • 1 oz Saint Anne’s Citrus Rose gin
  • 2 oz lemon simple syrup
  • Soda water

Method: Add Citrus Rose and Lemon Simple Syrup to the glass. Top and pack with ice. Top with cold soda water. Garnish and serve.

Glass: Highball

Garnish: Lemon wheel

Snickerdoodle Cookie & “The” Old Fashioned

Fairytale Treat: Snickerdoodle Cookie

Drink ingredients: 

  • .5 oz Orange Bliss Amaro
  • .5 oz cold water
  • 1.5 oz Crimson Oath Whiskey

Method: Add all ingredients to the glass in order. Top with 3-4 ice cubes, garnish, and serve.

Glass: Rocks

Garnish: Orange twist

Caramel Brownie & Blackberry Sour

Fairytale Treat: Caramel Brownie

Drink ingredients:

  • 1 oz bourbon
  • 2 oz blackberry sour mix

Method: Add ingredients to the glass. Pack with ice, garnish, and serve.

Glass: Rocks

Garnish: Lime wheel

All the spirits mentioned in this blog are distilled, aged, and hand bottled in Arizona by SanTan Spirits. If you’re local, be sure to visit Spirit House, where you can enjoy a tasty meal alongside a huge menu of spirits and cocktails!

Sweeten Up Your Holiday Party

Whether you don’t have time to bake or just want to offer a wider variety of treats, you can’t go wrong with gourmet, individually wrapped Fairytale Treats. They’re a perfect gift for long-distance loved ones, too!

7 Easy Thanksgiving Brownie Dessert Ideas

7 Easy Thanksgiving Brownie Dessert Ideas

We know that Thanksgiving already has a lot of signature desserts. It’s hard to think about a Thanksgiving dinner that doesn’t end with apple or pumpkin pies.

And we get it. Traditions are important. But so is trying new things.

To help everyone who is also obsessed with brownies bring more of them to Thanksgiving dinner, we put together a list of seven easy thanksgiving dessert ideas to bring to this year’s Thanksgiving.

Shop Thanksgiving brownie gifts

1. Brownie Gifts

The easiest Thanksgiving dessert idea requires no baking at all, so we’ll start there.

Just send a big Thanksgiving gift of brownies to the one hosting you for Thanksgiving dinner to say, “Thank you for preparing a huge meal for me, have some brownies. But please save some for my dessert on Thursday.”

If you’re not sure where you’re going yet or have plans to eat at multiple Thanksgiving dinners (we’re jealous), you can ship a brownie box to yourself and bring it along as your contribution to the meal. Maybe some of the brownies will last until dinner!

Depending on who’s at the table, here’s what we recommend:

Get brownie mounds recipe

2. Brownie Mounds

Coconut fans, anyone? Making these brownie mounds is the best way to make sure you get a full brownie to yourself. Plus, it’s delicious and a super easy Thanksgiving dessert to make.

You can bake your own brownies for this recipe, but it’s a lot easier to get your favorite Fairytale Brownies in bulk. They’re fudgy, decadently rich, and baked with Belgian dark chocolate — and if anyone asks, we’ll let you say you made them yourself.

Just mix the ingredients and cool until it’s time to dig in!

get brownie cheesecake recipe

3. Chocolate Chip Brownie Cheesecake

If this isn’t in your Thanksgiving dessert plans, you’re going to want to change that immediately. The mixture of smooth cheesecake and the rich Fairytale Brownies make this easy Thanksgiving dessert an unbeatable combo of flavors.

Bonus: it doesn’t require any baking as long as you order some Chocolate Chip Fairytale Brownies. It’s so easy, you’ll have a drool-worthy dessert ready for your unsuspecting guests with only a bit of prep time and four hours in the fridge to set. 

get pecan brownie with sweet potato casserole recipe

4. Pecan Brownies with Sweet Potato Casserole Topping

For all the brownie fans that love the combination of savory and sweet desserts, we bring you our take on a Thanksgiving staple — sweet potato casserole.

It’s rich, filled with texture, and definitely going to be one of your new favorite Thanksgiving dessert ideas. Just order a dozen Pecan Fairytale Brownies, follow this recipe for the sweet potato topping, and voila! You’re the new go-to person for desserts.

Get Cinnamon Cocoa Brownie Fritters recipe

5. Cinnamon Cocoa Brownie Fritters

This one might not quite count as an easy Thanksgiving dessert, but it’s delicious and so worth it if you’re feeling a bit more ambitious. Our Cinnamon Cocoa Brownies save you from that part of the baking, and you can get the butterscotch sauce from the store to save time there, too.

Warm, flavorful desserts that involve fragrant cinnamon, toasty pecans, and rich dark chocolate brownies are basically a requirement during the autumn season.

6. Vanilla Cream Brownie Pie

Fall means pie season, so you can’t go wrong with vanilla brownie pie!

Many cream pie recipes call for chocolate filling, but when you use an Original Brownie base, we think the vanilla cream is a better match. Brownies, especially Belgian dark chocolate ones like ours, are rich and decadent in flavor. That means they always pair well with vanilla cream’s light flavor and fluffy texture.

This Thanksgiving dessert doesn’t require any cooking – only prep time. It will need to refrigerate for at least 2 hours to properly set, but you can still throw it together the morning of your gathering and have it ready before dinner.

7. Caramel & Peanut Butter Brownies

If you’re looking to wow your Thanksgiving guests with a dessert they might not be familiar with, this mouthwatering combo of peanut butter, bacon banana crunch, caramel sauce, and, of course, fudgy caramel brownies is exactly what you’re looking for.

Maybe it sounds like a wild combination of flavors, and maybe some folks are still wary about the idea of bacon as a dessert. But trust us – this incredible combination of flavors and textures is worth the time to prepare.

The full recipe from scratch takes time and multi-tasking, but it can still be an easy Thanksgiving dessert if you use store-bought caramel sauce and Fairytale Caramel Brownies.

Which Thanksgiving Dessert Will You Make?

If your hands are busy baking the rest of dinner, you deserve a break when it comes to dessert! And since we all deserve more brownies in our lives, any of these easy Thanksgiving dessert ideas will make this year a Thanksgiving to remember.

We know it’s hard to choose just one. Luckily Thanksgiving is the perfect excuse to make them all.

Tag us in your Thanksgiving dessert spread on Facebook or Instagram. We’re excited to see how these turned out for you!

This blog was originally published on Nov 13, 2017. It has been updated with new Thanksgiving dessert ideas.

30 Years of Fairytale Magic

30 Years of Fairytale Magic

Guess what? IT’S OUR BIRTHDAY!

Fairytale Brownies turns the big 3-0 this year, and we can’t help but look back on all our favorite memories over the years. We’ve had our share of ups and downs, but overall, it’s been a sweet three decades filled with fun, excitement, and plenty of tasty treats.

Join us on a trip down memory lane!

1966

It all began with Mom’s secret brownie recipe. Growing up, future co-founder David Kravetz always enjoyed munching on Mom’s fresh-baked brownies!

1971

Two kids, David and Eileen, met on the kindergarten playground and formed a friendship that would last a lifetime.

1992

Throughout high school and college, David and Eileen had always tossed around the idea of starting a business together. In the early summer of 1992, they finally took the leap!

In August, Fairytale Brownies was born! The two friends baked late at night after work in a friend’s catering kitchen in Old Town Scottsdale.

1994

Fairytale Brownies goes digital! For only $50, David and Eileen bought the brownies.com URL and went live with their first website.

In 1994, we also received national publicity for the first time! Reviews of our brownies made it into the New York Times, Chicago Times, and USA Today.

Maybe because of the newfound popularity, this was also the first year we sold out of brownies during the holiday season. But the experience only made us stronger — and we haven’t run out of brownies ever since!

1997

Our first bakery was located in Scottsdale, Arizona, and only 1,000 square feet, but to us, a space of our own felt like a dream come true. Famous Amos even visited the bakery!

1999

In just two years, it was time to upgrade our space again!  We moved to a new, 10,000 square-foot bakery in Chandler, Arizona, to make room for our booming brownie business.

2001

And look, Ma – we’re on TV! In 2001, Fairytale Brownies was featured on The Food Network’s “Food Finds.”

Since David and Eileen met on the kindergarten playground, giving kids the gift of play will always hold a special place in our hearts. This was the year we partnered with the national nonprofit KABOOM! to help their incredible work building playspaces for kids across the country.

2002

Hard work pays off! In 2002, David and Eileen received the Ernst & Young Entrepreneur of the Year Award in Retail, which celebrates the success of the best entrepreneurs in Arizona.

2003

This was the year of our first KABOOM! playground build! Over the course of one workday, Fairytale Brownies, Home Depot, and other volunteers around Phoenix built a playground for students at the Foundation for the Blind Academy.

2004

Blink, and you’ll miss it — it’s a Fairytale Brownies racecar! Driven by Chris McMurry, a friend of Eileen and David, this Fairytale Brownies sponsored racecar hit the track. Spectators in the paddocks of his races including Petit Le Mans and Laguna Seca were treated to our brownies.

2005

We reached the stars! And by that, we mean that Fairytale Brownies were served at the ET/People Emmy Party in 2005.

2006

Our current, 37,000 square-foot bakery is located in Phoenix, Arizona, and it was built from the ground up just for us!

2010

We can’t ever say no to a fudgy, decadent Fairytale Brownie. And by popular demand, we added cookies to the menu, too! Our first cookie flavors were Caramel Pecan and Double Chocolate. A year later, we introduced Peanut Butter and Mint Chocolate.

2011

We won the Arizona BBB Business Ethics Award, which is judged based on Management Practices (customer, vendor, and supplier relations), Marketing (advertising, communications, and sales practices), and reputation within the industry and community.

2012

Brownies go blonde! For our vanilla-loving dessert fans, we introduced Fairytale Blondies in four flavors — Cheesecake Swirl, Chocolate Chip, Pecan, and Raspberry White Chocolate.

2014

Is there anything better than brownies on the go? In 2014, we launched our mobile site for quick, easy ordering from the palm of your hand.

2017

During another project with KABOOM!, we rolled up our sleeves and spent a day in March building a playground for the Arizona Autism Charter School in Phoenix. Check out the video!

2019

Is there a more perfect pairing than brownies and ice cream? 

We teamed up with another local business, Sweet Republic, to create a special ice cream flavor as part of a fundraiser for the Blue Watermelon Project. The flavor, called Sweet Fairytale, was made with Espresso Nib brownies and Fleur de Sel Caramel ice cream.

2020

During COVID-19 shutdowns, we delivered 200 KABOOM! Play Kits to Phoenix area students to promote physical and creative activity at home.

2022

After 30 years of brownie magic, we can’t wait to keep making new memories in all the years to come!

Our most exciting news on the horizon… we’re building another playground in Spring 2023!

Right now we’re raising funds to make that dream a reality. Every child deserves an exciting childhood filled with fun! We’re so excited to bring the gift of joy and play to kids who need it most.

Together, we can make a difference!

Let's Build a Playground

To celebrate 30 years in business, we’re raising funds to build a playground with KABOOM! in the greater Phoenix area in the spring of 2023!