Holiday Gift Guide 2021: The Best in Brownie and Cookie Gifts

Holiday Gift Guide 2021: The Best in Brownie and Cookie Gifts

The holidays are sneaking up on us again! With all the talk of shortages and supply chain delays, it might be feeling like a more stressful season than usual.

But the holidays should always be a time of cheer, happiness, and spending time with loved onespreferably around a tasty feast and a brownie dessert.

To save you some time, we’re here to help you pick out instant wins for everyone on your list!

Who are you shopping for?

Personal Shopping

The season of tasty treats gets everyone’s taste buds watering. No matter who you’re shopping for, you can’t go wrong with sweet, fresh-baked treats!

candy cane sprites
Christmas 3-Box Tower

For the Christmas lover: Candy Cane Crunch assortments

You know that friend who puts their Christmas decorations up halfway through November?

For the relatives, friends, and loved ones who can’t get enough of the season, treat them to our exclusive seasonal brownie: Candy Cane Crunch!

This scrumptious, refreshing brownie is infused with pure peppermint extract, drizzled in white chocolate, and topped with crunchy sugar crystals. It’s a taste of winter enchantment!

This year, Candy Cane Crunch is packed into some of our towers, including the Christmas 3-Box Tower. You can also find it tucked in an Assorted Sprite Dozen and an Assorted Sprite 24.

3 sizes of brownies
Christmas Half-Dozen

For the chocolate lover: Full-size Fairytale Brownies

We sell three sizes of brownies at Fairytale. Bite-size Morsels are good for a quick indulgence, and snack-size Sprites hit the spot after a meal.

But if your recipient wants true chocolate perfection, send our classic size: A 3” x 3”, center-cut Fairytale Brownie. These rich, dense Belgian chocolate squares come in 12 flavors and are decadence in every bite.

All that’s left is to choose how many to send! The Brownie Half-Dozen is a small-but-sweet size for one, while the Brownie Eighteen could feed a family. If you know your recipient doesn’t care for nuts, you’re in luck! We offer a Nut-free Brownie Dozen, too. 

Fairytale Cookies
Fairytale Blondies
https://www.brownies.com/product/christmas-deluxe-blondie-sprite-and-cookie-combo

For the treat lover: Assorted treat combo gifts

The rich flavor and fudgy texture of Fairytale Brownies are any chocolate lover’s dream come true. The truth is, our cookies and blondies are just as irresistible!

If you know your recipient likes vanilla-based treats just as much as Belgian chocolate brownies, send them a combo gift. Each one is brimming with a variety of treat types and flavors.

The Fairytale Sampler is a popular choice because it’s packed with variety. Or, for cookie lovers, send the Cookie & Brownie Combo

Treat your lucky recipient to every flavor we bake with the 26-piece Deluxe Brownie, Sprite & Cookie Combo. That’s rightit includes every single year-round flavor of brownie, cookie, and blondie!

your photo on a gift

For the sentimental: Photo gifts & keepsakes

Capture your favorite memories and share them with the ones you love most. With the personalization options we offer, you can make those memories even sweeter!

Simply upload an image from your phone or desktop, and we’ll print it on the photo gift of your choice. There are no set-up fees or minimum purchase limits!

Since we print personalized gifts in-house, you don’t have to worry about delays. In most cases, your gift will ship within a day or two.

For a truly elegant touch, pick out a Wooden Box or Silver Tin. After your recipient devours the treats, they can display the personalized box at their home or use it to store knick-knacks. 

Corporate Gifting

Gourmet, unique, and professional. Belgian chocolate brownies are the gift that will surprise and delight your professional network and help you win a reputation as the best gifter of the year!

Custom Holiday 4-Box Tower
your logo on the hang tag

For your best partners and clients: Custom holiday towers

Elegance, sophistication, and taste… literally!

Our stunning holiday towers are stacked high with gourmet brownies, cookies, and blondiesincluding our exclusive seasonal flavor, Candy Cane Crunch. Finished with a pristine white ribbon, they’re guaranteed to amaze and impress all your most valuable partners and clients.

Plus, personalize the gift tag so they remember who sent the gift. They truly are the peak of gourmet gifting!

If you’re sending gifts to an office, try the Custom Holiday 4-Box Tower. It includes 41 individually wrapped pieces so your recipient can share them with colleagues!

Custom label treats

For your holiday office party: Custom label treats

After a challenging and productive year, your team deserves a sweet reward. Surprise staff at this year’s holiday party with an irresistible party favor!

Even better, build team morale and company loyalty with your full-color logo or message printed right on the label. Customizable labels like these make it a truly unique and memorable moment.

Since we print custom labels in-house, you don’t have to worry about extensive delays slowing your planning. Typically, custom labels take only a week to print. All our treats freeze great, so they’re easy to store for the big day.

Custom Holiday Treasure Cookie & Sprite Combo
Holiday Sprite 48

For your professional network: Custom holiday gifts

Make an impression! Brownies are always an instant hit whether to thank referrals, connect with old coworkers, or reach out to new prospects. 

Brand the gifts with your logo for added impact! Trust us. Brownies are a marketing strategy everyone is happy to indulge in.

For individuals, we recommend the Treasure Cookie & Sprite Combo, which includes a variety of 10 individually wrapped cookies and brownies. Or, send enough for the whole office to share with a generous Sprite 48 containing 48 brownies in 12 delicious flavors!

Bulk Treats
Giant Holiday Treats

For the break room: Bulk or giant gifts

Your staff deserves a treat, too. Spread cheer around the office with a pick-me-up in the break room!

Individually wrapped Fairytale Treats are great for portion control and sharing. Best yet, they’re mess-free. No more crumbly cakes or melting, sticky ice cream!

For the best savings, you can buy treats in bulk. If you’re more interested in variety, check out our Giant Holiday Treats box, which includes brownies, cookies, and blondies in different flavors and sizes.

Don’t Forget! Shop and Ship Early

With shipping delays and supply chain shortages this year, the holiday season might look a little different. It may take a bit longer than usual for your gifts to arrive.

At Fairytale Brownies, we bake, wrap, and ship everything here in Arizona. We don’t expect to be affected much by overseas delays.

That said, shipping carriers could still get overloaded. To make sure your gift isn’t late, schedule it to arrive early so your lucky recipients can enjoy a brownie-filled Christmas morning!

How to Choose a Corporate Gift that Clients will Rave About

How to Choose a Corporate Gift that Clients will Rave About

When words aren’t enough, a gift can let your favorite clients and partners know how much you value them. Gifts build goodwill, strengthen relationships, and if you go the extra mile may even open up new opportunities for collaboration. 

That said, you should approach corporate gifting with care. A poorly chosen gift could hurt rather than help. Gifts should be chosen with a delicate balance of quality, purpose, and thoughtfulness. 

When implemented correctly, a corporate gifting strategy can bring incredible benefits to your professional opportunities. Here are a few things to consider when shopping for the perfect corporate gift.

Specialize the Timing and Purpose

Whether you’re sending a gift for birthdays, holidays, referral rewards, or a simple thank you, cater the gift to the purpose for maximum effect.

What do we mean by that? If you’re sending a birthday gift, include a card or message that says “happy birthday!” alongside a birthday-themed gift. It seems like a simple concept, but some businesses find it easier to pick out one generic, plain gift that can be sent out for any occasion. 

A one-size-fits-all gift may be the easy route, but it also feels cold and impersonal. Catering the gift to the purpose adds personality and thoughtfulness.

Think about the delivery timing, too. Some vendors or gifting companies will let you order gifts ahead of time then schedule a specific date for the gift to arrive. We offer this free at Fairytale Brownies since we know how much timing can matter when sending gifts.

occasion packaging

Customize It

Gifts are a generous, thoughtful way to show your appreciationwithout expecting anything in return. That said, you want your clients and partners to know who was sweet enough to send a surprise.

When shopping around, ask the vendor if you can personalize the gift with a message or logo. Don’t be afraid to ask for a sample of the product so you can check the print quality.

If you need the gift quickly, don’t forget to ask about the turnaround time. We can offer same or next-day turnaround time at Fairytale Brownies since we do all our custom printing in-house. However, many vendors do their printing with a third party, which can add weeks to production time.

Fairytale Brownies offers several types of custom branded logo gifts. Put your full-color logo on the gift band, the gift tag, the brownie or cookie label, or the gift message card. We have you covered!

Custom logo gifts

Ensure Stunning Quality and Presentation

Gifts are a show of generosity and thoughtfulness. Clients shouldn’t look a gift horse in the mouth, so to speak. 

That said, the quality of your gift will still reflect on your business overall. If you send a cheap or poor-quality gift, it may actually damage your business relationships instead of strengthening them.

If you’re shopping online, product photos are specially staged to look stunning. It can be hard to tell if the gift will hold up in real life. Rather than risk disappointment, do a bit more research. Ask for virtuals or proofs, look up the vendor’s reviews, see if they offer samples, or purchase one for yourself first. 

High Quality packaging

Surprise the Whole Team

Take a moment to consider who will be receiving the gift. Some businesses only think about sending a gift to the leaders of a company. But have you considered sending something the entire team can enjoy?

A gift intended for all the employees can foster goodwill with the whole company. It’s a fantastic way to strengthen your professional partnership, creating more excitement and creativity during collaborations.

Hint: try a food gift!

As an expert on food gifts, we know that this is where a goodie box excels. A generously sized box of individually wrapped treats lets everyone take a piece to enjoy. They’re easy to share, perfectly portioned, and don’t make a mess in the break room. Food gifts tend to include enough variety for everyone’s tastes, too.

And who could say no to treats? Our Giant Cookie & Sprite Combo includes 84 individually wrapped pieces in a variety of flavors. Send a box or two to your partner’s office and they’ll never forget your generosity!

brownie gifts for the office

Need Help Choosing a Gift?

Our gifting specialists are here to help! Get in touch today for gifting ideas and recommendations.

Did You Know? 5 Sweet Fairy Tales about Food

Did You Know? 5 Sweet Fairy Tales about Food

It’s our 29th anniversary, and we’re celebrating with a special peek into our namesakeFairytale Brownies. 

Some might know about the folklore creature called a “brownie,” which is a friendly household spirit that performs good deeds while the nearby humans sleep.

It’s where we got the inspiration for our logoand, of course, a fun play on the irresistible gourmet treats we sell.

But the layers to our company name can go deeper than that!

Fairytale brownie Elf

Folklore, Fairy Tales, and Food

Food and storytelling are a pairing meant to be, and have been for as long as people have been sharing stories. It’s an essential part of human life, after all. 

From Aesop’s Fables of Ancient Greece to traditional folklore around the world, food pops up a lot. 

And since many fairy tales have roots in folklore, that theme of “food” carries over in the fairy tales written and collected by well-known authors like Hans Christian Andersen and the Brothers Grimm.

You’ll recognize many fairy tales about food!

Snow White bites a poisoned apple, Cinderella’s carriage is transformed from a pumpkin, and Little Red Riding Hood brings food to her grandmotherbefore becoming a meal herself! Jack exchanges a cow for magical beans in Jack and the Beanstalk. The Princess and the Pea can’t sleep because she feels a pea wedged beneath her mattress.

And that’s just to name a few. 

In fact, we could go on for days about all the folklore and fairy tales from around the world that have food as a central element.

Instead, we’ll dive into just a few of the sweetest onesthe stories about candy, treats, and dessert!

Fairy Tale Desserts

Hansel and Gretel

When you think “fairy tales about food,” the German tale of Hansel and Gretel might be the first thing to pop in your mind!

In the version popularized by the Brothers Grimm in 1812, a great famine sweeps over the land. Food is scarce, so Hansel and Gretel’s parents abandon them in the woods to fend for themselves.

After days of wandering, the hungry children find a cottage built of gingerbread, chocolate, candies, and other sweets. When they start to gorge themselves on sweets, the old woman who lives inside invites Hansel and Gretel in.

Little do they know, the woman is a witch who plans to eat them. Luckily, the clever children manage to trick the witch. Gretel shoves the witch into her own oven! The children take the witch’s jewels and clothing and return home to live happily ever after.

Eating a ginerbread house

The Gingerbread Boy

Another popular fairy tale about food is “The Gingerbread Boy,” first published in a magazine in 1875.

In the original, the tale begins when an old woman bakes a gingerbread boy, only to be caught by surprise when the cookie leaps from her oven and runs away! The woman and her husband run after him, but the gingerbread boy is too fast.

Throughout the story, the gingerbread boy outruns farmers and farm animals, taunting them all the while and bragging about how fast he is. But in the end, a fox is faster and manages to catch and eat the fleet-footed cookie.

In other versions of the story, the fox tricks the gingerbread boy rather than outpaces him. When a river blocks the gingerbread boy’s escape route, a fox offers to ferry him across. This, of course, leaves the gingerbread boy vulnerable to the fox’s hungry jaws.

And who could blame the fox? We’re craving some tasty cinnamon cookies, too.

Gingerbread and Snickerdoodle cookies

Momotarō

Momotarō, or “Peach Boy,” is a well-known folk hero in Japan. The tale’s exact age is hard to pinpoint, but it could have been told orally as early as the 1400s.

In the conventional form of the tale, an old, childless couple finds a giant peach floating down the river. When they open the peach to eat it, they find a child inside! They name him Momotarō and raise him as their son.

When Momotarō grows up, he leaves home to fight the demons that terrorize the land. During his journey, Momotarō befriends a dog, a monkey, and a pheasant, who help him in exchange for food. In the end, the hero and his friends defeat the demons, plunder their treasure, and bring the demon chief home as a captive.

In the most common version of the story, he gives his animal friends kibi dango, which is a sweet dessert dumpling made from millet flour, sticky rice flour, and sugar.

Japanese dessert kibi dango

The Nutcracker and the Mouse King

Today, this fairy tale about food is better known for its ballet retelling, The Nutcracker, but it was originally a story written by a Prussian author in 1816.

In the original, three children are given toys for Christmas. The youngest, Marie, takes a special liking to a toy nutcracker. That night, Marie is alone with the nutcracker when the clock strikes midnight. Mice swarm the room, the toys come to life, and war breaks out between the toys and the mice.

When the nutcracker is in danger, Marie saves him by throwing her slipper at the Mouse King. Later, she saves the nutcracker again by giving the Mouse King sweets and dolls in exchange for the nutcracker’s safety.

In the end, Marie gives the nutcracker a toy sword so he can finally defeat the Mouse King. To thank Marie, the nutcracker takes her to the wondrous doll kingdom.

The Nutcracker ballet’s plot is similar.

It contains a lot more sweets, though! After the little girl saves the nutcracker from the Mouse King, he transforms into the Nutcracker Prince. Instead of the doll kingdom, the prince takes her to the Land of Sweets, where they enjoy treats from all around the world, including chocolate, candy canes, and more.

Maybe she got to enjoy some Candy Cane Crunch brownies, too!

Nutcracker and Candy Cane Crunch Sprites

Sweet Porridge 

Sometimes known as “The Magic Porridge Pot,” this is another food-focused fairy tale collected by the Brothers Grimm in the 19th century.

We might not normally think of porridge as a sweet treat, but it can be! Across the world, porridge has been mixed with sugar, fruit, and syrups. Some countries enjoy traditional recipes for dessert porridges flavored with chocolate or cinnamon.

In the tale, a little girl and her mother have run out of food. The little girl wanders into the forest and encounters an old woman, who presents her with a magical little pot. When given the magical phrase, the little pot will cook sweet millet porridge. With another phrase, it will stop cooking.

The little girl takes the pot home so she and her mom can fill their bellies. But when the little girl goes out one day, her mom sets the pot to cook and forgets the phrase to turn it off. The pot cooks and cooks until porridge fills the house, the street, and the entire town!

Luckily, the little girl returns to turn off the pot. But since the streets are full of porridge, the people have to eat to get around.

porridge

What’s Your Favorite Fairy Tale About Food?

This is just a small sampling of countless fairy tales about food that exist around the world. We hope you learned a thing or two! As a reward for expanding your literary horizons, go ahead and treat yourself to something sweet. You deserve it!

Do you have a favorite story, folklore, or fairy tale about food? Or even better, one about some kind of sweet treat? Share it with us in the comments!

Fairytale Treats for Fairy Tale Cravings

Did these fairy tales get your mouth watering?

7 Creative Ideas for a Stunning Fairytale Wedding

7 Creative Ideas for a Stunning Fairytale Wedding

For the brownie fans of the world, a fairytale wedding means a brownie-filled wedding.

In other words, a Fairytale Brownies wedding!

With a rich, fudgy texture and decadent gourmet flavor, Fairytale Treats are an indulgence that will make your day magical. And with so many ways to personalize, package, and enjoy these scrumptious treats, they’re a perfect match no matter what you’re planning.

For weddings, engagement parties, and bridal showers, there’s always room for more dessert. Take a look at some of the creative ways you can incorporate brownies, blondies, and cookies into the best day of your lives!

1. Set up a Chocolate Fondue Fountain

Chocolate-dipped brownies? YES!

Nothing is more elegant than a fountain of pure, delicious chocolate. It’s memorable, interactive for guests, and absolutely delicious.

Along with fruit, marshmallows, and pretzels, lay out an assortment of diced up brownies, cookies, and blondies. Don’t forget to offer skewering sticks, plates, and napkins for your guests. It’s dessert perfection achieved!

Dip brownies in a fondue fountain

2. Design a Brownie Charcuterie Board

For bridal showers, engagement parties, bachelorette celebrations, or the wedding reception, display an assortment of treats that look as good as they taste.

A charcuterie board is a gorgeous and sophisticated way to present treats on the dessert table and let guests pick their favorite flavors. Set out some wine or champagne nearby for a truly indulgent pairing!

Pair your brownie charcuterie board with a chocolate fondue fountain, whipped cream, frosting, or a special dessert dip. Check out our recipes for Mexican Hot Chocolate Dip and Sriracha Caramel Dip.

brownie charcuterie board

3. Thank Guests with Personalized Gift Favors

Small, sweet, and unbelievably delicious, brownies make an amazing custom gift favor to thank guests for attending your engagement party, bridal shower, or reception.

Personalize each gorgeous little box with a custom wedding monogram, photo, or message to match your wedding’s color scheme. Stack the boxes next to your welcome book with fabric, ribbons, or other decorations for a beautiful presentation. 

Just upload your image and we’ll take care of the rest. Our dedicated printing specialist checks each gift to make sure it prints in stunning full-color. It gives your guests something to take home and remember with a smile!

personalized wedding brownie gift favors

Already have plans for your gift favors?

Add in a little something sweet. Fairytale Treats are all individually wrapped for freshness, so it’s easy to sneak one in along with the other goodies in the gift favor bag.

For a truly luxurious touch, personalize the label! That’s right — each individual cookie or brownie label can be customized with your full-color wedding monogram or image.

4. Use Brownies for Name Place Setters

Since custom label brownies are individually wrapped and can be personalized with whatever you want, you can actually use them as a clever name place setter.

Leave a space on the custom label, then hand write guest names onto each brownie label for a personalized touch. Lay each guest’s brownie at their spot, and voila!

No more headaches about who to seat next to who during the reception. With a place setting this delicious, everyone will sit down to the meal with a smile.

brownie name place setters

5. Greet Travelers with Hotel Goodie Bags

Expecting guests from near and far? Surprise traveling guests with a welcome goodie bag waiting in their hotel room! 

Your goodie bag can include basic toiletries, aspirin, a list of local restaurants, a personalized message from you, and most importantly treats!  

Nothing beats jetlag like a scrumptious, fudgy brownie. Order Magic Morsel brownies in bulk and add a handful to each bag.

It’s a sweet, thoughtful way to thank them for taking the time to travel for your special day.

If you reserved a block of hotel rooms, talk to your hotel manager to make arrangements. Depending on the hotel, the bags could be waiting in the room or given to guests during check-in.

wedding-hotel-goodie-bags

6. Decorate the Snack Table

Weddings bring out the sweet tooth in all of us. Satisfy your peckish guests with an assortment of sweet treats laid out at a pre-meal refreshment table, at the bar, next to the wedding cake, or scattered at the tables when the dancing begins!

It’s as easy as filling bowls or trays filled with treats so guests can help themselves. Since Fairytale Treats are all individually wrapped, they’re easy to share and don’t make a mess. They freeze great too, so you can store them for the big day and keep the leftovers for yourself.

Since it’s your day, you get to call the shot on flavors. Pick out your favorites and buy in bulk to save!

wedding-brownie-snack-table

7. Award Brownie Prizes

Planning to hold any games or competitions at your wedding or bridal shower? Make sure guests give it their all with a brownie prize on the line!

Whether it’s an award for “best dancer” or a prize for the winner of Bride & Groom Trivia, rewards are a sure way to get your guests energized and engaged. Hand out any extra custom gift favors to your winners.  After all, what’s better than winning a box of gourmet brownies?

personalized wedding brownies

Ready to Plan Your Fairytale Wedding?

Take advantage of free white glove service for all your wedding event needs. Our brownie specialists are here to help make your dreams come true. Get in touch today and let’s chat!

Superstition Manor

Photograph by Alyssa Campbell

Special Thanks to Superstition Manor

The gorgeous photos in this post were taken on location at Superstition Manor, a premier wedding and event center located in Mesa, Arizona. With beautiful views of the Superstition Mountains, in-house catering, and multiple ceremony and reception halls to choose from, they’re considered one of the most desired and affordable full-service wedding venues in Arizona.

New for 2021 – Fantastic Flavors & Gorgeous Designs!

New for 2021 – Fantastic Flavors & Gorgeous Designs!

The 2021 Holiday Season is here, and we’re so excited to share what’s new!

We know our Fairytale Fans are all about flavor, so this season we’re thrilled to talk about three treat flavors available now. Plus, check out the gorgeous new way to send your holiday greetings.

Seasonal Flavors are HERE!

Enjoy the best of the season. We have not one, but TWO exciting seasonal flavors that are here to enjoy for a limited time. 

We’re only baking a limited number of batches for these treats. Once we sell out, they’re gone. So grab yours while you can!

Don’t forget—you can choose any future arrival date at checkout. Order your treats now, schedule a future arrival date, and we’ll deliver a fresh-baked batch on the day of your choosing!

pumpkin-brownies

Pumpkin Spice Morsels

Treat yourself or someone special to fall’s best flavors!

Baked fresh with Belgian dark chocolate, swirls of creamy pumpkin, and hints of cinnamon, nutmeg, and more, Pumpkin Spice Magic Morsels are an autumn sensation that will leave them craving more. Each one is individually wrapped in festive, limited-edition orange film.

Pumpkin Spice Morsels are available in three new gift assortments and in bulk. You can also select “choose your own flavors” on any Morsel gift and add some in that way.

candy cane brownies

Candy Cane Crunch Sprites

Due to popular demand, it’s back!

Last year’s new seasonal flavor, Candy Cane Crunch, was such a hit that we’ve brought it back for everyone to enjoy again. 

With a rich, mint-infused brownie base, delicate white chocolate icing, and a festive sprinkle of sugar crystals, this seasonal favorite will make everyone’s Nice List. Plus, it’s wrapped in a limited edition bright red film—a perfect way to set the holiday mood!

Candy Cane Crunch is available in our 3” x 1.5” Fairytale Sprite size. Browse our Seasonal Flavors page, order them in bulk, or select “choose your own flavors” on any Sprite gift.

Snickerdoodle cookies

Hello, Snickerdoodle!

This summer, we wished a fond farewell to three flavors: Lemon Blondie, Pecan Blondie, and Coconut Walnut Cookie. But when one oven door closes, another opens up with a brand new treat.

We’re so excited to introduce Snickerdoodle Cookies to our year-round family of flavors!

Baked with pure vanilla extract and dark brown sugar, this irresistible treat has a soft, chewy texture topped with a crunchy sprinkling of cinnamon sugar.  Snickerdoodle is available year-round to delight all your favorite people.

You can find Snickerdoodle in just about any cookie assortment or by selecting “choose your own flavors.” Or, if you’ve found your new favorite flavor, buy it in bulk and stock up your fridge!

Christmas brownie gifts

A Minty-Fresh New Design

Our Merry Christmas gift line has a stunning new look!

With traditional Christmas colors, dancing candy pieces, and an accent of stripes, this year’s new design brings out the sweetest side of the season.

And that’s not all! The Merry Christmas collection includes a breathtaking new treat tower design that looks as good as it tastes. Merry Christmas towers also include our seasonal flavor, Candy Cane Crunch.

Gorgeous and gift-ready, these new arrivals are sure to be the best presents under the Christmas tree.

Share the Love! 6 Reasons Why Charities are Important

Share the Love! 6 Reasons Why Charities are Important

Kindness is the gift that keeps giving. Even a small ripple of generosity can create a wave of impact on someone else’s life and happiness. And when you give, you’re gifted back in return!

Individual kindness is an incredible thing, and when like-minded individuals band together to create and support the same cause, we can accomplish the impossible. 

So why are charities important? Why should people donate or volunteer?

The truth is, there is SO much to benefit from when you share your kindness with the world. You may even find you get more out of it than you gave!

“A single act of kindness throws out roots in all directions, and the roots spring up and make new trees.”

– Amelia Earhart

hands-raised-with-earth

1. Charities Make the World a Better Place

It may be the most obvious reason why charities are important, but it’s true!

Charities make the world a better place. They help those in need, encourage us to be kind, and give us hope for a brighter future.

Countless individuals around the world selflessly give their time, money, and attention to nonprofits every day. They don’t expect anything in return. Their passion and generosity is inspiring, and we can all be part of that!

one-among-many

2. Nonprofits Give Awareness to Important, Overlooked Issues

Nonprofits are skilled at finding the individuals who have fallen through the cracks of society.

Over the years, many of these have grained incredible awareness and support. Topics like poverty, gender equality, racial equality, LGBT issues, public healthall these and more are common focus points for nonprofit organizations. 

Intersectionality between these groups is just as important, and often overlooked. Individuals caught between multiple issues might feel like they don’t really belong anywhere.

Luckily, that’s again where charities can step in. Instead of a broad issue, some nonprofits focus on specific, more invisible groups that otherwise wouldn’t get any attention.

Without awareness, these forgotten, overlooked people can feel lost and alone. A helping hand that reaches out to say “I see you, and you matter to me” makes all the difference.

two-volunteers-high-five
Co-founder David carries playground equipment
team work

3. Working Together Builds Community

It’s easy to feel helpless and isolated in an overwhelming world. Sometimes you might ask yourself, “I’m just one person. What difference can I make?”

Charities are important for reminding us of the strength in community and teamwork. Every little piece adds up. Together, we can accomplish great things!

When communities rally around a common cause, it can fill you with strength and motivation. You’ll be swept up in the energy of the team and the excitement buzzing through the air. And the sweet joy of a shared victorythere’s no greater feeling!

There’s a sense of belonging when you’re part of something that’s larger than yourself. You are not alone.

co-founder Eileen at a charity event

4. Generosity Makes Us Happy and Hopeful

This reason why charities are important goes hand in hand with the last one. When you’re feeling helpless and afraid of an unsure future, the best medicine is to take action.

Contributing to a cause not only gives you a sense of community and inclusion, but also a flood of internal happiness.

You’re making a difference! You’re brightening the world and bringing a smile to someone’s life. 

The data supports it, too. A variety of studies suggest that giving has positive impacts on health and happiness.

Whether you’re volunteering, donating, attending fundraising events, or spreading awareness, helping those in need will give you a sense of accomplishment and inner peace. The success of a beloved nonprofit gives us hope and optimism for the future.

Your footprint is making a difference. And that’s no small thing.

co-workers work on building a tricycle for charity

5. Volunteering Builds New Experiences

Charities aren’t always about donating money. Volunteering your time is a powerful way to help those in need, and a unique, memorable way to bond with friends or meet new people.

Looking for an adventure? Feeling stir-crazy or bored with your usual hangouts? Just want to try something new?

No matter your reason, volunteering can be something new and exciting that adds variety to your usual schedule. You can even invite friends and family and make an event out of it!

Fresh experiences build new memories and make our lives more exciting. You might even learn a new skill to list on your resume, or meet like-minded people that become life-long friends.

And if you can brighten someone’s day while you’re at it, even better!

Building with KABOOM!

Here at Fairytale Brownies, some of our favorite memories were forged during a company-wide day of volunteering fun.

Through out partnership with KABOOM!, Fairytale Brownies has sponsored two complete playground builds over the years. During our most recent build in 2017, we closed down the bakery, rolled up our sleeves, and built a playground in a single day!

David and Eileen encouraging volunteering with their families

6. Together, We Teach the Next Generation

When we lead by example, our kids notice.

At their roots, charities are about generosity, empathy, and compassion. When we teach children why charities are important, we nurture these traits in them and create hope for a brighter future.

Not only will kids grow up with a greater appreciation for what they have, they’ll also see a more nuanced view of the world. We all fall into difficult times, but when we’re kind to each other, we can make it through. It’s a valuable life lesson that they can carry with them forever.

volunteers build a playground
Fairytale Brownies Staff celebrating 2017 playground build
Children enjoying their new playground

Our Work with KABOOM!

The playground isn’t just for frivolous fun. It’s a time for exercise, socialization, creativityand yes, it’s also a lot of fun!

Play isn’t just for kids, either. Adults benefit from some fun, too!

Play matters. And since our Fairytale Brownies founders, David and Eileen, met on the kindergarten playground, we’ve partnered with the nonprofit KABOOM! to contribute to a cause near and dear to our hearts.

Every child deserves a safe, exciting place to play. Working with volunteers and sponsors, KABOOM! builds playspaces for kids across the country to make that dream come true.

When you donate at checkout, Fairytale Brownies matches every dollar. We also hold an annual open house fundraiser and occasional other events to support KABOOM’s amazing work. Read more about our partnership with KABOOM!

7 Real Estate Marketing Ideas to Help You Stand Out

7 Real Estate Marketing Ideas to Help You Stand Out

The real estate market is hot right now! Are you taking full advantage of the opportunities?

Even with a lot of competition, you can make your brand stand out. It just takes a unique approach and some clever real estate marketing ideas.

We’re not going to cover the basics when it comes to real estate marketing. In this digital age, tips like “have a website” or “connect with clients on social media” go without saying. So instead, this advice will focus on next-level marketing ideas that add a unique twist and make your name memorable. 

Some of these marketing strategies might take a bit more time or investment to pull off. That said, they’ll stand out because they’re tricks your competition either hasn’t thought of or hasn’t taken the time to do.

add your business information to a brownie label

1. Make your contact info memorable.

Everyone has a business card, but business cards don’t have to be boring!

Instead of the traditional card, try something that makes a bigger impact. For example, order branded magnets, water bottles, or lunchboxes to hand out instead. Every time your client sees it, they’ll think of you.

One especially delicious way to make your name memorable: customize a brownie or cookie label!

Not only will a branded treat spark a smile for your prospects, but they’ll forever associate your name with the happiness that comes with enjoying a brownie.

These are the kinds of marketing materials that clients are actually excited to receive!

set autoresponders on your email

2. Set up email autoresponders.

These days, people expect a quick reply. 

When a prospect is in the early stages of looking for a real estate agent, they’ll take any excuse to cross you off the list. If you don’t reply to their inquiry, they might move onto someone else.

But the truth is, you can’t always reply right away! Whether you’re working, with another client, sleeping, or just taking a day off, it’s not reasonable to always have your phone or email open.

That’s where an autoresponder comes in.

Getting an instant reply to an inquiry is a powerful experience. It builds confidence with your prospects. They’re instantly reassured that their inquiry was receivednot lost to cyberspace.

You also set clear expectations for when they can expect a reply. You might want to prepare a few variations that offer different response windows:

  • I’ll reply in a few minutes
  • I’ll reply in a few hours
  • I’ll reply in 1-2 business days
  • I’m not accepting new clients at this time

Set up some autoresponders and get in the habit of turning them on whenever you know you’ll be indisposed.

Provide helpful information

3. Provide helpful information – free of charge!

When you offer free expertise, the benefit is twofold.

For one, you’re establishing yourself as an expert in your field. Buying or selling a house is a huge moment in an individual’s life. They want to know they can trust you! When they need help, you’ll be the person they think of first.

You’ll also generate goodwill toward potential clients. You’re offering them support and confidence for a big decision. And when you offer someone a gift, they’re more inclined to reciprocate!

Types of Content Medium

Luckily, there are plenty of options. Pick one that you’re comfortable with and excited to try out!

  • Write blog articles
  • Create videos for YouTube
  • Give free classes at a local library
  • Host webinars
  • Create ebooks or printed guides
  • Create quizzes
  • Design infographics or flowcharts

Content Topic Ideas

Think about topics that home buyers or sellers will be interested in. It doesn’t necessarily have to be about buying or selling a house. It could be about general homeownership or the area that you serve.

  • Tips for first time buyers/sellers
  • Mortgage and budgeting advice
  • Pros and cons of buying a house with (a pool, solar panels, two floors, etc)
  • Information about the local area
  • DIY guides for common household repairs or installations
  • How to plant a garden

4. Create tools and calculators for your website.

Similar to the last tip, something useful and free of charge is a fantastic way to offer prospects real value.

Think of topics like mortgage calculators, cost calculators, and move-in checklists. Hire a developer or create it yourself, then add it to your website. 

Once they’re live, encourage users to bookmark the tool for later. This way, they’ll return to your site again and again. They may even share the tool with friends or relatives who are also looking into buying or selling a home.

Every time they use the tool, they’ll see your name and logo! The helpful tool will associate you with an easy, painless buying or selling experience.

Don’t forget to promote your new tool via email, newsletter, social media, or whatever other marketing assets you have available.

high quality real estate photography

5. Raise your photography to new heights.

When promoting your listings, we don’t have to tell you that a photo is worth a thousand words. Stunning, high-quality imagery is a MUST. 

The next level up: drone photography.

Drones can capture amazing, panoramic images of the house and its surroundings. It can capture the experience for a homebuyer in much more depth and detail than just the usual close-ups.

Don’t limit yourself to just the home. Promote the area, too! Take pictures of the neighborhood and any nearby parks, lakes, or points of interest.

Now you might be asking: what if I don’t own a drone? What if I have no idea how to fly it, not to mention take sharp, beautiful pictures with one?

Don’t worry! You can hire a professional drone photographer. In fact, that might be best just to make sure you get the highest-quality photos possible.

add your client's photo to a gift

6. Add a personal touch.

Buying or selling a home may be a business transaction, but it’s also deeply personal to your client. This is your chance to be remembered as a part of that meaningful milestone.

Make this a one-on-one connection with your client.

Instead of sending the same closing gift to everyone, pick out something unique based on your conversations with them.

If they mention loving wine, how about some engraved wine glasses? If they have kids, maybe go for a lawn game like cornhole that they can enjoy in their new backyard.

A personalized gift can be an amazing keepsake, too.

Get a photo of the smiling family standing in front of their new home and have it printed onto a custom gift. 

Real estate agents have used Fairytale Brownies custom keepsake tins and wooden boxes for exactly this purpose. They can enjoy the treats inside right away, and keep the box for years to come!

And remember, this gift is for them! Don’t use it as a place to market yourself and your agency. Use their name and image in any customized gifts. 

When you create happy moments and memories for them, they’ll remember you too.

send a thank you referral gift

7. Offer referral incentives.

When one door closes, another one opens. Introduce a referral system that rewards your clients for passing on your name!

Cash incentives are fairly common, but studies actually show that gifts can have a bigger impact on a referral program’s success. This might be because a gift feels more tangible and solid in someone’s hands, so it makes the reward feel valuable. Even if the gift isn’t worth as much!

We might be biased, but we think brownies are a good way to sweeten the deal

On a related note, don’t forget that happy clients are a great place to get reviews for your Yelp or Google Business page. When they compliment you on how happy they are, that’s the perfect opportunity to invite them to share their feedback online.

Which real estate marketing ideas have worked for you?

Have a clever idea that’s not mentioned here? Share your real estate expertise in the comments. We’d love to hear from you!

5 Easy & Refreshing Summer Desserts to Try at Home

5 Easy & Refreshing Summer Desserts to Try at Home

Those lazy days of summer are so real. With the heat bearing down, all you want to do is lay back and enjoy a cool, refreshing treat! A treat that involves brownies, of course.

Luckily, we have a bunch of refreshing summer dessert recipes for times like those.

Most of these summer desserts are easy to throw together, so you can live your lazy summer dreams to the fullest. Some recipes, like the Negroni Brownie Sundae, take a little more effort. But the result is so unique and delicious that it’s well worth the effort!

berry brownie sandwich

Berry Brownie Sandwiches

Whipped cream and brownies. Need we say more? Add some juicy berries of choice, and voila! It’s cool and refreshing and just decadent enough to leave your sweet tooth satisfied.

If you have cookie cutters on hand, a summer recipe like this can easily turn into a fun family activity or entertainment at your backyard BBQ. Set out sprinkles and syrups as decoration options, then let your creative side go wild!

brownie skewers

Fruit & Brownie Skewers

They say that everything tastes better on a stick. Or at the very least, it’s more fun to eat. With a summer dessert like brownie skewers, we wholeheartedly agree!

The best part? This treat can be as simple or as complex as you want it to be. Keep it to your favorite fruits and brownies, or go the extra mile with tons of options and candied nuts, to boot.

This recipe also includes instructions for a sweet and spicy Sriracha caramel dip. Dip your brownie-fruit skewers for an absolutely divine flavor combo!

brownie milkshake

Mint Chocolate Milkshakes

By default, anything with ice cream is an instant summer hit. When it’s something you can slurp down at your leisure, even better!

Mint might typically be a winter flavor, but creamy, minty freshness is also a perfect fit for cooling down by the pool. Just toss everything in the blender, pour, and enjoy!

moonfetti woopie pie

Brownie Moonfetti Woopie Pies

Why choose between a moon pie and a whoopie pie when you could enjoy both? This scrumptious dessert mash-up includes brownies too, so it really doesn’t get better than this.

Filled with marshmallow fluff, dipped in chocolate, and chilled to refreshing perfection, each bite of these tasty treats will leave you craving more. Add a dash of sprinkles for some extra fun.

This recipe doesn’t take much prep time, either. Most of the wait is for the treats to chill in the freezer or fridge. Then you can sit back and indulge!

negroni brownie sundae

Negroni Brownie Sundaes

Up for a challenge? Want to feel like a professional dessert chef? Roll up your baking sleeves and get ready—this Negroni Brownie Sundae is an amazing adventure in the kitchen, and so, so worth it to your taste buds in the end.

As a cocktail, Negroni tends to be on the bittersweet side. But combine it with creamy homemade ice cream, rich chocolate brownies, and sweet fruit compote, it’s a recipe for taste bud nirvana.

What’s Your Favorite Summer Dessert?

There you have it! Fruit, ice cream, and plenty of brownies–a perfect combo for any sweet spot. Which treats do you find yourself craving on a hot summer day?

If you give any of these recipes a try, let us know! We’d love to hear about your sweet success on Facebook or Instagram by tagging @fairytalebrownies. And if you’re still looking for more brownie-inspired desserts, check out our full collection of brownie recipes

How to Boost Employee Morale at Work (6 Effective Strategies!)

How to Boost Employee Morale at Work (6 Effective Strategies!)

After an especially tough year, your team needs to feel recognized and appreciated. Boosting employee morale can go a long way in reducing burnout and keeping your staff happy and motivated.

If you’re wondering how to boost morale at work, you’ve come to the right place. Spreading joy is what we do best!

So let’s spread some smiles!

welcome new hires

1. Welcome New Hires

Establish a bond with your employees starting on day one! A strong foundation will set the stage for a long, healthy work relationship with your new hires.

Create a welcome kit

In addition to any HR forms or information they’ll need, include tools to make their day easier and some just-for-fun treats.

  • A cup or mug for use in the office
  • A laptop case
  • Pens, notepads, and sticky pads
  • A treat! (Maybe some brownies?)

Make it clear that these are gifts for them to keep, not just office property. They’re a welcome gift, after all!

reward loyalty

2. Celebrate Employee Birthdays and Anniversaries

Your employees have a life outside the time they spend in the office. Take a moment to recognize that and show your employees that you care!

Birthday Parties

Every month, hold a party for all that month’s birthdays. Order food, a cake, or birthday brownies for the break room and let everyone take part in the fun. Company events like this, even if they’re small, boost team morale and give your staff another opportunity to bond.

You can also offer individual gifts to the birthday person. A treat, movie tickets, a small cash bonus—it could be anything. It’s the thought that counts!

Anniversary Appreciation

Similarly, you can celebrate work anniversaries. When an employee has given you 5, 10, 15 years of service or more, it’s the least you can do to appreciate them with a gift in return.

If you implement an anniversary program, it’s best to have the reward scale with their service. At Fairytale Brownies, employees get an amazing gift for their 10-year anniversary – a vacation of their choice, paid for by the company!

Not only does this make your employee happy, but it also gives newer employees something to look forward to. You improve company morale and employee retention at the same time!

get goofy with a photo booth

3. Energize Campaign Launches or Completions

Embarking on an exciting new campaign? Finishing up a huge months-long project?

Your team works hard—make their work exciting! Big projects can lead to a lot of pressure and stress for your team, so they can be a drain on company morale if you’re not careful.

When you launch a new campaign, plan something special to kick things off! A new project can feel overwhelming to your team at first, so it’s best to start off with a healthy boost of positive energy. Get everyone revved up and energized for all that’s to come.

The same goes for the day you wrap up a months- or years-long project. Your team is exhausted! Celebrate their hard work and give them a moment to rest and admire a job well done.

Keep office morale in mind during a company rebrand!

Rebrands can be a scary time for your employees, filled with unknowns. If you keep your employees in the dark, it could weigh on office morale.

So make it exciting! Share some positive energy with the team with a party or gifts emblazoned with your new brand look.

Make sure to communicate with your team and keep them in the loop when you can, too.

have fun with a trike race
throw a company picnic

4. Schedule Time for Fun!

Make opportunities for your team to relax and bond with their coworkers – no work involved!

Playing isn’t just for kids. There are so many reasons why even working adults should make time for fun.

Hold company-sponsored team lunches every month or quarter. Make room in the budget for fun, team-building activities. On special occasions like a once-a-year holiday party, you might even open the event to families or plus-ones!

 

Team building activity ideas:

  • Bowling
  • Go-Karts
  • Arcades
  • Mini golf
  • Picnics
  • Holiday Parties

5. Encourage the Team with Incentives

When your team meets their goals or hits special milestones, it’s cause for celebration. Why not reward them with some good old-fashioned positive reinforcement?

An incentive program is an easy and logical way to motivate your staff and raise morale. And by offering an incentive for a job well done, the company benefits, too.

As an employer, you get employees who are more excited and motivated to meet goals. As employees, your team gets an extra reward for their work. It’s a win-win!

The incentive can be a cash bonus, but it doesn’t have to be. Consider rewarding extra PTO days or even a physical gift (like a tasty box of brownies?).

Just make sure to set goals that are fair and reasonable. Don’t set it so far out of reach that the goals make your team stressed or frustrated. Consider team goals instead of individual goals, too—that way your employees don’t harbor any bitter feelings toward their coworkers.

Remember, the goal is to encourage your team with an incentive. If you use this program as a stick instead of a carrot, it’ll hurt company morale instead of helping.

6. Review Your Company PTO Policies

Overworked employees lack motivation and energy. They’re tired, burned out, and stressed. That can drag down the overall morale of the office!

If you push your staff too far without giving them flexibility for a healthy work-life balance, they may even start to resent their workplace and look for work elsewhere. Turnover isn’t just expensive—it also hurts morale, too.

Employees WANT time off. In a 2017 study, 81% of respondents said that work-life balance matters more to them than earnings. A fair wage is important, of course, but so is proper time off to rest.

It benefits the company, too. Study after study points to the same thing: time off makes your employees more productive and less exhausted. Meanwhile, a happy, well-rested employee will get more work done in less time.

Take a peek at your company policies. How much PTO does the team get? More importantly, is the team actually using those vacation days?

Sometimes employees are afraid to take the vacation they need, so encourage them to take their PTO. Some companies even offer an incentive that rewards employees for using 100% of their vacation days.

bring your emplyees together

Improving Office Morale is Worth it!

Taking time to focus on and improve employee happiness and office morale is an investment. And it’s one that’s sure to pay off!

Tired, checked-out employees not only weigh down your company morale, but they also lead to eventual employee turnover. Happy employees, on the other hand, will get more work done and have the energy to produce innovative, game-changing ideas.

So celebrate the little moments. Squeeze in breaks and parties where you can, so your team can blow off steam. Take any excuse you can to brighten an employee’s day. When you treat your team right, they’ll return the favor tenfold!

Which Brownie Are You Based on Your Zodiac Sign?

Which Brownie Are You Based on Your Zodiac Sign?

From Caramel to Raspberry Swirl, we bake 12 scrumptious brownie flavors here at Fairytale. Classic flavors, nutty flavors, adventurous flavors… a little something for everyone!

Now, we know the question has been burning at you forever: “Which brownie is most like me? Which brownie faithfully encompasses the deepest nuances of my personality?”

Wonder no longer! We’ve figured it all out so you can finally rest easy knowing which brownie you are based on your zodiac sign.

Aries- Espresso Nib

Espresso Nib Brownie

Aries

March 21 – April 19

Bold. Confident. Energetic. This is the core of an Aries’s personality—and an accurate description of a strong, flavorful Espresso Nib brownie!

Aries are known for their passion and honesty. With enthusiasm and endless optimism, they like to be first in everything—and they’re determined enough to make it happen. Sounds like the warm, caffeine-enhanced flavor of espresso, doesn’t it?

All that energy and (admittedly, sometimes abrasive) arrogance can make an Aries come off as turbulent and unpredictable. Just like the crunchy cocoa nibs sprinkled on an Espresso Nib brownie, these rough spots might turn some people away. But those who can accept Aries for all they are know that this sign is full of passion, warmth, and loyalty for those they love most.

Taurus

Chocolate Chip Brownie

Taurus

April 20 – May 20

True to its element as an Earth sign, Taurus values tradition and stability. They’re practical, well-grounded, and one of the most reliable signs of the zodiac. It’s fitting that they gravitate toward a tried-and-true brownie flavor like Chocolate Chip.

That’s not to say Taurus are boring. Rather, they’re devoted and steadfast in their affections. Those born under Taurus know what they love, and they’ll stand their ground to prove it. They know they love chocolate, so that’s what they want in a brownie: more chocolate!

Love is a powerful motivator for Taurus. They’re deeply in touch with their sensual side, and they appreciate love and beauty in all its forms. And love is an extra indulgence of rich, decadent Belgian chocolate baked into each Chocolate Chip brownie.

Gemini

Toffee Crunch Brownie

Gemini

May 21 – June 20

Adventurous and always quick to adapt to change, those born under Gemini are motivated by endless curiosity and excitement about the world. They’re a warm, excitable, fun-loving sign—just like a warm, flavorful burst of buttery, crunchy toffee.

Contrary to what people think, Geminis aren’t two-faced in a dishonest sense. They’re just so expressive and quick-witted that they can bounce between ideas or emotions before everyone else can catch up.

It’s fairer to call them versatile or adaptable—just like the versatile flavor of a Toffee Crunch brownie. Sometimes you just bite brownie, sometimes you get a small corner of toffee, and sometimes you get a full toffee experience. And variety is the spice of life that the ever-changing Geminis love most!

Cancer

Cream Cheese Brownie

Cancer

June 21 – July 22

Sweet, comforting, and reassuring, Cancers tend to be nurturers who are loyal and empathetic to those they love most. It’s a perfect match to the creamy, smooth flavor of a Cream Cheese brownie!

Because of their gentle nature, Cancers often play the role of peacemaker. Just like their brownie’s harmonic swirl of cream cheese and chocolate, this sign values harmony and balance. They’re quick to avoid conflict and will search for a solution that leaves everyone satisfied.

That said, at the end of the day, don’t assume Cancers will be a pushover. Those born under Cancer can be incredibly tenacious when their emotions take over. Cream Cheese may be subtle compared to some flashier brownies, but it’s steadfast and bursting with warm, enveloping flavor!

Leo

Cinnamon Cocoa Brownie

Leo

July 23 – Aug 22

No brownie fits the fiery Leo sign better than Cinnamon Cocoa. Self-confident and compelling, Leos have a charismatic nature that makes them difficult to ignore—just like the irresistible allure of cinnamon.

Like the other fire signs of the zodiac, Leos are bursting with passion and warmth. Leos are so in love with life that others can’t help but be drawn into their aura. They’re dynamic. They’re creative. They’re the star of the show!

As natural-born leaders, Leos have an uncanny ability to unite those around them. It’s not too different than how the cinnamon, pecans, and chocolate combine their distinct flavors into a perfectly balanced Cinnamon Cocoa brownie.

Virgo

Walnut Brownie

Virgo

Aug 23 – Sept 22

Virgos are all about precision and organization. They strive for perfection, and that means taking a conservative, practical approach to life. There’s beauty and power in simplicity. Matching them to a classic Walnut brownie just makes sense!

Because of their keen attention to detail and their careful, methodical mindset, Virgos are often seen as the “control freaks” of the zodiac. They want nothing left to chance, and they won’t settle for anything less than perfect.

Walnut is a dependable, traditional brownie flavor that still requires careful attention to detail. You can’t have too many walnuts, or too few—it needs to be just right! Virgo’s practical side might even appreciate how walnuts on a brownie add a pinch of protein to their snack.

Libra

Pecan Brownie

Libra

Sept 23 – Oct 22

Ever notice the perfect symmetry of a pecan? Or the perfect balance between soft and crunchy in a Pecan brownie?

Cooperative and diplomatic, Libras are all about balance. They appreciate the best of both worlds, and they firmly believe in gestalt—that the balanced, organized whole is more valuable than its individual parts.

That said, Libras can be quite indecisive! When faced with multiple options, fair-minded Libras can see the value in all sides and struggle to settle on which one is best. They’d appreciate a flavor like Pecan, which is a healthy blend of all worlds. Flavorful but not overwhelming. A sensible blend of fudgy and crunchy. Not wildly exotic, but also far from plain. Something just right!

Scorpio

Caramel Brownie

Scorpio

Oct 23 – Nov 21

Caramel and Scorpio—what do they have in common? They’re both strong, passionate, and will stick to you like glue!

On the surface, Scorpios often seem calm, cool, and collected. But if you’re familiar with Scorpios, appearances are often misleading! Just like a Caramel brownie contains a hidden layer of rich, powerful caramel at the center, Scorpios at their heart are fiercely assertive, emotional, and passionate.

Scorpios are also notoriously stubborn. They’re not afraid to stand up for what they believe in. In friendships, that makes them incredibly loyal—a true friend and ally who will stay by your side through thick and thin.

Sagittarius

Raspberry Swirl Brownie

Sagittarius

Nov 22 – Dec 21

True to a fire element, those born under Sagittarius burn bright and energize those around them. They have boundless passion for freedom and life—just like the bold, tangy burst of puree in a Raspberry Swirl brownie.

Sagittarius are also known as adventurers and world travelers, driven by their intense curiosity and free spirit. They’d definitely be the type to appreciate the strong, sweet-and-tart flavor combo of raspberry and rich dark chocolate. And did you know our raspberry puree is imported all the way from Italy?

Truthfully, all that idealistic enthusiasm combined with their honest nature can make a Sagittarius impatient and blunt—just as some might find a tart raspberry too sharp to enjoy. But when Sagittarius learn to properly express themselves, they’re an endless source of motivation and generosity for everyone in their circle.

Capricorn

Original Brownie

Capricorn

Dec 22 – Jan 19

Capricorns are all about tradition and discipline, making them the epitome of an Original brownie. Responsible and sometimes a bit serious, Capricorns are a sign of comfort and stability. They’re the ones you can count on when all else fails!

Capricorns don’t hold themselves to rules arbitrarily. They simply hold a lot of value in the experience that’s been gained and perfected over time. They learn from their past mistakes, and each failure makes them much stronger in the end.

That said, we think Capricorns would appreciate the 60+ years of tradition behind our cherished family brownie recipe.

Aquarius

Mint Chocolate Brownie

Aquarius

Jan 20 – Feb 18

Just as mint can be a subtle flavor, so too is Aquarius seen as the shy, quiet sign of the zodiac. Deep thinkers and problem solvers, Aquarius spend a lot of time in their own heads!

Unfortunately, people tend to misinterpret an Aquarius’s withdrawn personality as insensitive or standoffish. Cold, like peppermint. But that’s not necessarily true! This is just how Aquarius protects themselves against premature familiarity.

Just as an eccentric Aquarius will thrive in the right environment, mint can too. Think about it—mojitos, lamb with mint sauce, Mint Chocolate brownies. With the right blend and a healthy dose of creative freedom, mint (and by extension, an Aquarius) can provide warmth, energy, and innovative flavor!

Pisces

White Chocolate Brownie

Pisces

Feb 19 – March 20

Pisces are kind, selfless, and often considered the most tolerant of the signs. As a water sign, Pisces are often led by their hearts—that is to say, their compassion, empathy, and generosity.

That gentle, friendly disposition common to Pisces perfectly mirrors the delicate flavor and silky texture of a White Chocolate brownie! Smooth and creamy, high-quality white chocolate complements and highlights the flavors around it without being overwhelming.

Pisces are also known to have an artistic side, just as white chocolate is a beloved decoration in baking. Isn’t that icing drizzled over a brownie just gorgeous?